Ariana Grande Releases Mod Blush and Vanilla Duo Fragrance Collection – WWD

Ariana Grande is releasing a brand new perfume assortment with Ulta Beauty.

The Grammy winner posted perfume advert teaser to her Instagram account, selling her new perfume, Mod.

Ariana Grande debuts her first perfume duo with Mod, that includes two new scents.

In the video clip, Grande could be seen hopping onto a vintage-style bike in two appears harking back to ’60s mod fashion, together with a tunic gown, white gloves and retro hoop dangling earrings. Another look from the video confirmed the singer sporting a pink ensemble with an identical bandana and her hair styled into two pigtails.

The Mod assortment options two scents, Mod Vanilla and Mod Blush. Mod Vanilla contains notes of darkish plum, pink freesia and white praline. Mod Blush could have notes of Italian bergamot, ardour fruit and darkish raspberry.

The assortment’s identify was impressed by the modernity, freedom of expression and individuality of subculture popularized in ’60s London.

“I actually wished to do one thing totally different and thrilling for my followers by launching two new fragrances without delay and I so hope they love them the way in which my crew and mates and I do,” Grande mentioned in a press release, noting the duo was within the works over a yr in the past. “We have gone by way of many, many tester bottles over right here. Mod Vanilla and Mod Blush have rapidly change into two of my favorites in our stunning perfume household and I’m counting down the times until you possibly can odor for your self.” 

Ariana Grande debuts her first perfume duo with Mod, that includes two new scents.

The Mod perfume duo can be accessible completely at Ulta.com on Dec. 1 and at Ulta Beauty shops nationwide on Dec 11. The 3.4-oz.eau de parfum spray will retail for $68, and the 1-oz. will retail for $48.

Grande launched her first perfume, Ari, in 2015, adopted by others together with “Thank U, Next” in 2019 (named after her hit single) and the clear perfume God Is a Woman in 2021.

She additionally made a enterprise into the wonder business after debuting her signature make-up line R.E.M. in 2020.

The award-winning singer can also be persevering with her foray into music and appearing, starring as Glinda the Good Witch alongside Cynthia Erivo within the upcoming film “Wicked,” which is predicated on the hit Broadway present.

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