Online demand for fine fragrance brings Amouage to the US

“The US is taken into account an vital market for ultra-luxury and our projections are that it’s going to ultimately make up a 3rd of our total enterprise,”​ says Marco Parsiegla, CEO... Read more »

Too Faced Launches Its First-Ever Fragrance, Better Than Sex — Interview

There’s a film that is all the time enjoying in Too Faced cofounder Jerrod Blandino’s head. His protagonist, a girl who exudes energy, spends an evening in shut quarters with a mysterious,... Read more »

The Fragrance Shop celebrates launch of 200th branded store across the UK – Retail Times

The previous 18 months have been powerful for the Great British high-street, with many retailers pressured to shut for months on finish as the Coronavirus pandemic hit the UK. However, this hasn’t... Read more »

Robot Love: Paco Rabanne’s Phantom Looks to the Future of Fragrance, with a Nod to the Past

First outing in journey retail Puig determined to launch Phantom in the journey retail channel first from July 1 earlier than rolling out to native markets beginning in August. An odd transfer... Read more »

Dolly Parton Has a New Fragrance and a Song To Go Along with It

“I hope you’re feeling as blessed and as fairly as I do once you put on it,” she says. The queen of nation music, Dolly Parton, just lately took to social media... Read more »

Jake Gyllenhaal On Starring In Prada’s New Fragrance Campaign And His Favorite Smells

Jake Gyllenhaal stars within the Prada Luna Rossa Ocean marketing campaign Stone Bridge Creative It all began with America’s Cup, the worldwide crusing competitors that has been round since 1851, making it... Read more »

Prada Luna Rossa OCEAN Fragrance Campaign

The marketing campaign illustrates the conviction that with know-how as an extension of ourselves, we are able to push past our limits, think about past risk and open new horizons. Starring Academy... Read more »

All The Details on Rihanna’s Fenty Fragrance

Rihanna’s model Fenty–which has grow to be a go-to for skincare, make-up, and physique care–is breaking into a brand new class: Fragrance! Her newest launch, which is available for purchase on August... Read more »

Sisters from Dayton, Ohio launch fragrance business

As of this summer time, Aspen Apothecary and its sister-founders have a 12 months of business below their belts, increase a marketplace for fragrances made of unpolluted, pure components that remind them... Read more »

Adam Driver Fronts Campaign For Burberry Hero Fragrance

Burberry has lifted the covers off Burberry Hero, its new perfume for males. To coincide with the launch, the manufacturers has revealed a brand new marketing campaign starring Adam Driver. “Creating a... Read more »