Godrej aer matic adds innovation to Durga Pujo pandals with ‘fragrance zones’

Godrej aer matic adds innovation to Durga Pujo pandals with ‘fragrance zones’

Godrej aer, India’s main residence, rest room and automotive perfume model, introduced their signature vary of fragrances to add to the festive fervor at Durga Pujo pandals in Kolkata, Mumbai and Delhi. The model arrange perfume zones inside these pandals that had been geared up with aer good matic, India’s first automated perfume diffuser. These zones had been energetic at numerous pandals in Kolkata together with the one on UNESCO’s Heritage Must-Visit Kolkata 2022 record, Maddox, Deshopriyo Park, and Shib Mandir. In Mumbai, the freshness zones welcomed devotees at Powai and Durga Bari Samaj Mandir, which is without doubt one of the metropolis’s oldest pandals. Delhi’s CR Park, which is claimed to be one of many capital’s largest pandals, additionally noticed guests being enthralled by the perfume zones. 
Durga Pujo pandals noticed growing footfalls this 12 months after a hiatus in the course of the pandemic and these freshness zones helped organisers and guests guarantee a snug expertise for all. In addition to this inventive activation, , Marketing News
Speaking about this shopper outreach initiative, Somashree Bose Awasthi, Chief Marketing Officer, Godrej Consumer Products (GCPL) mentioned, “Durga Puja is a really particular time of the 12 months when folks step out of their houses to revel within the festivities. As a customer-centric model, we’re all about creating distinctive experiences to attain out to our audiences and this collaboration with key pandals throughout Kolkata, Mumbai and Delhi slot in seamlessly with our strategic objectives. We are buoyed by the response Godrej aer matic perfume zones have acquired throughout this festive interval and that conjures up us to innovate with the way in which we attain and work together with our customers.”
Godrej aer matic is out there in 6 completely different fragrances to cater to completely different style profile. Every equipment incorporates a single unit of the gadget alongside with a refill. Priced at INR 569/- each refill ensures 2,200 sprays and retains room aromatic 24×7. The aer matic refill pack is priced at simply INR 285.

https://www.adgully.com/godrej-aer-matic-brings-fragrance-zones-to-durga-pujo-pandals-123544.html

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