How Gen Z is changing beauty

How Gen Z is changing beauty

“Gen Z is viewing manufacturers as complementary to who they’re. Core to their identification are points round range, inclusivity, sustainability, transparency and trustworthiness,” says Michael Engert, co-founder and president of Good Light,... Read more »
Gen Z’s Favourite Perfumes | Glamour UK

Gen Z’s Favourite Perfumes | Glamour UK

Ask anybody to explain a millennial they usually’ll all say the identical factor: Avocado on toast obsessed plant mothers with imposter syndrome and aspect partings (and if it is between September and... Read more »
Prom makeup inspired by TikTok trends is the look of the decade, according to Gen Z adults

Prom makeup inspired by TikTok trends is the look of the decade, according to Gen Z adults

The final couple of years could have been a wash-out for proms due to the pandemic disrupting our regular lives, however this could provide you with some inspiration for an excellent look... Read more »
Hyram Yarbro, Gen Z’s skincare saviour: ‘YouTube gave me a reason to live’ | Skincare

Hyram Yarbro, Gen Z’s skincare saviour: ‘YouTube gave me a reason to live’ | Skincare

Truthfully, I didn’t count on to blow up to this scale. And sure, I do know that is going to sound clichéd, however should you informed me, even a yr in the... Read more »
Why skincare is more important than makeup to Gen Z shoppers

Why skincare is more important than makeup to Gen Z shoppers

It’s not about masking up anymore. It’s about authenticity. Here’s why Gen Z cares a complete lot more about skincare than it does about makeup. While they frequently share makeup developments and... Read more »
Gen Z shoppers look to skincare before makeup

Gen Z shoppers look to skincare before makeup

While they recurrently share makeup tendencies and tutorials on social media, notably on Instagram and TikTok, for younger individuals — aka Gen Z — makeup is not, or is not, the highest... Read more »
Skincare and socialism: How AOC is reaching Gen Z better than the GOP

Skincare and socialism: How AOC is reaching Gen Z better than the GOP

For many ladies, experimenting with make-up is a lifelong pastime. After all, who doesn’t love a brand new lip colour? In 2019, New York Democrat Rep. Alexandria Ocasio-Cortez made headlines for rocking... Read more »
Gen Z beauty creatives: why it’s great to be back in business

Gen Z beauty creatives: why it’s great to be back in business

Marie Claire is supported by its viewers. When you buy by means of hyperlinks on our website, we could earn fee on a number of the gadgets you select to purchase. From... Read more »
The Gen Z Makeup Hacks That Are Blowing Up On TikTok

The Gen Z Makeup Hacks That Are Blowing Up On TikTok

It is smart that Gen Z can bake higher than Betty Crocker and drop a beat quicker than Kanye – and that is simply with regards to make-up.Gen Z grew up with... Read more »