Gen Z consumers obsessing over smart and effective skincare

Gen Z consumers obsessing over smart and effective skincare

The world of skincare has lengthy developed from the essential CTM routine. The lockdown allowed consumers to discover numerous regimes and experiment their strategy to understanding what works greatest for them. And... Read more »
Edgewell Rolls Out Gen Z Gender Inclusive Skincare Brand Fieldtrip

Edgewell Rolls Out Gen Z Gender Inclusive Skincare Brand Fieldtrip

Happi Top 50 Company Edgewell Personal Care has introduced its latest skincare model—Fieldtrip, a unisex, clear skincare model that the corporate says is designed for brand spanking new era of skincare fanatics... Read more »
Coty counting on Gen Zs to drive fragrance growth in China

Coty counting on Gen Zs to drive fragrance growth in China

Coty CEO Sue Y. Nabi estimated that the fragrance class in China accounted for 15% to 16% of the market. Far under skincare, which was 70%. However, fragrance was the fastest-growing class.“China... Read more »
Gen Zs are turning to the likes of TikTok and Instagram to learn new hobbies – including extreme makeup, roller-skating and ghost hunting

Gen Zs are turning to the likes of TikTok and Instagram to learn new hobbies – including extreme makeup, roller-skating and ghost hunting

Research polling 1,500 18-25-year-olds discovered 72 per cent have been impressed to take up a new curiosity as a direct outcome of watching clips on in style social media channels.Of these with... Read more »
Gen Z’s Skincare Attitudes Can Help Adults Too – SheKnows

Gen Z’s Skincare Attitudes Can Help Adults Too – SheKnows

Thanks to the pimples optimistic second, the hashtag #pimples hits totally different as of late in contrast to a couple years in the past. The motion that’s been spearheaded by Generation Z... Read more »
Why this D2C superfood skincare brand is targeting Gen Z and millennials

Why this D2C superfood skincare brand is targeting Gen Z and millennials

Deepti Alapati and Goutham Uppaluri had simply launched their vegan and superfood skincare brand Pulp within the second week of March 2020. The following week, the primary nationwide lockdown was imposed within... Read more »
Piper Sandler releases semi-annual Gen Z survey

Piper Sandler releases semi-annual Gen Z survey

Piper Sandler has launched its biannual Gen Z survey of US teenagers. Core findings discovered that clothes is a primary precedence for many teenagers, holding round 22 p.c of pockets share. This... Read more »
Gen Z-led bespoke perfume brand pins hopes on COVID-19 recovery in India to launch consumer workshops

Gen Z-led bespoke perfume brand pins hopes on COVID-19 recovery in India to launch consumer workshops

One Of A Kind (OOAK) was based by Nikita Dumbani, who has a background in the style trade, in March final 12 months and launched the personalised perfume service in February.The personalisation... Read more »
[VIDEO] How to get perfect dewy makeup look like Gen Z star Avneet Kaur

[VIDEO] How to get perfect dewy makeup look like Gen Z star Avneet Kaur

[VIDEO] How to get perfect dewy makeup look like Avneet Kaur&nbsp It is well-known indisputable fact that Avneet Kaur loves to check out completely different makeup appears to be like. Luckily she... Read more »
Summer Makeup Looks Post-Pandemic, According To 17 Gen Zers

Summer Makeup Looks Post-Pandemic, According To 17 Gen Zers

After spending a lot of the previous 12 months indoors, beneath masks, and customarily staying out of the general public eye, issues are lastly opening up. And with that comes rising alternative... Read more »