Emma Watson makes directorial debut with Prada fragrance campaign

Emma Watson makes directorial debut with Prada fragrance campaign

Emma Watson for PradaEmma Watson will make her directorial debut with a brief movie marking the launch of Prada’s new ladies’s fragrance.The Harry Potter star, 32, can be the face of the... Read more »
Paco Rabanne Fame makes worldwide debut at London Heathrow

Paco Rabanne Fame makes worldwide debut at London Heathrow

Paco Rabanne has given its first standalone grand female perfume, Fame, a journey retail unique debut at London Heathrow Terminal 2. An eye-catching new activation has been put in within the centre... Read more »
Household distruptor Wilton London to make supermarket debut | News

Household distruptor Wilton London to make supermarket debut | News

Posh family model Wilton London is ready to make its supermarket debut, rolling into Sainsbury’s from subsequent month. The fragrance-led provider will see 4 laundry SKUs – Laundry Liquid Cedarwood, Laundry Liquid... Read more »
Haircare Disruptor, K18 Makes Its Retail Debut at Sephora Nationwide

Haircare Disruptor, K18 Makes Its Retail Debut at Sephora Nationwide

Founded by tech {industry} veteran Suveen Sahib, K18 presents a uniquely scientific strategy to haircare. The K18Peptide™—clinically confirmed to reverse hair harm in 4 minutes—was developed by making use of computational fashions... Read more »
Augustinus Bader makes Asia Pacific travel retail debut with DFS Group

Augustinus Bader makes Asia Pacific travel retail debut with DFS Group

The skincare model lands in Macau at T Galleria by DFS, Shoppes at Four Seasons  Key tales from China and associated to Chinese travellers are featured every week on The Moodie Davitt... Read more »
Rihanna Is About to Debut a Fenty Fragrance

Rihanna Is About to Debut a Fenty Fragrance

Photo: Courtesy of Fenty Pores and skinIt’s a huge week in fragrance information. First, Adam Driver set Twitter abuzz together with his attractive centaur marketing campaign for Burberry Hero. Then, Rihanna dropped... Read more »
Carolina Herrera 212 Heroes makes travel retail Americas debut with disruptive omnichannel campaign – The Moodie Davitt Report

Carolina Herrera 212 Heroes makes travel retail Americas debut with disruptive omnichannel campaign – The Moodie Davitt Report

Ambitious and omnichannel: The Carolina Herrera 212 Heroes campaign embraces your complete passenger journey and covers 19 international locations and 74 airport doorways in North and South America Forever younger: Carolina Herrera... Read more »
Calvin Klein Fragrances Announces the Global Debut of the Advertising Campaign for Calvin Klein Defy a New Men’s Fragrance

Calvin Klein Fragrances Announces the Global Debut of the Advertising Campaign for Calvin Klein Defy a New Men’s Fragrance

NEW YORK–(BUSINESS WIRE)–Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. [NYSE: PVH], and Calvin Klein Fragrances, a division of Coty Inc. [NYSE: COTY], in the present day revealed the worldwide... Read more »
Valentino Beauty makes its U.S. debut with digital-first approach

Valentino Beauty makes its U.S. debut with digital-first approach

For Valentino Beauty’s upcoming U.S. launch on July 1, the model is doing issues in another way.On Tuesday, Valentino Beauty held a press and media occasion, in addition to a consumer-facing occasion... Read more »
Iggy Azalea unveils debut fragrance

Iggy Azalea unveils debut fragrance

Iggy Azalea is gearing as much as make a splash on the earth of fragrance. © Provided by Cover Media Iggy Azalea The Fancy rapper took to her Instagram web page on... Read more »