Award-Winning Microcurrent Skincare Brand NuFACE® Appoints New CEO

Jessica Hanson joins NuFACE with a tenured magnificence profession, ardour for the trade, and breadth of expertise with top-performing firms and rising manufacturers. As a devoted consumer of NuFACE for practically seven years, Hanson made the choice to affix the corporate to work alongside the founders to proceed to construct on the revolutionary magnificence tech model. Hanson has over twenty years of expertise with manufacturers and retailers alike, holding management positions at top-tier worldwide firms together with L’Oréal, Sephora, AmorePacific and most not too long ago, ghd (good hair day) because the General Manager for the Americas area. In addition to being an bold businesswoman, Hanson has an ever-growing ardour for guiding different females as they develop of their careers.

“I’m thrilled to affix NuFACE as it’s a beloved model by a group of skincare professionals, customers, celebrities, and content material creators. I look ahead to persevering with the expansion trajectory that has been pushed by a devoted crew of pores and skin fans. NuFACE has an inspirational feminine founding story and deep historical past as a frontrunner within the magnificence tech and skincare classes. I look ahead to working beside Carol, Tera, and Kim to launch into the following part for the corporate with main innovation and a digital-first mindset,” commented Hanson.
Tera Peterson added, “I’m so proud to proceed to be a female-led firm, as it’s important for our management and crew to know the wants of our consumer. I’m excited to have Jessica on the helm, main with such a depth of expertise and bringing her uplifting vitality and keenness to our crew. Together, Jessica and I’ll work to construct the NuFACE model, specializing in schooling, innovation, and group.”While the enterprise continues to develop within the North American home market, NuFACE has continued international enlargement as a key precedence and estimated to generate over 30% of enterprise inside worldwide markets. With 17 years of driving experience in microcurrent know-how, NuFACE has seen unbelievable year-over-year progress and surpassed $150M in retail gross sales in 2021.About NuFACE®Founded in 2005 by aesthetician Carol Cole and her daughters, Tera Peterson (additionally an aesthetician) and Kim Morales, NuFACE® is the worldwide chief in at-home microcurrent magnificence gadgets. Using its flagship know-how, microcurrent, NuFACE®’s award-winning merchandise are clinically proven to assist tone, agency and cut back the look of wrinkles, offering each visibly on the spot outcomes and cumulative advantages. NuFACE® is an omni-channel enterprise with its merchandise distributed throughout the skilled, status and specialty retail, direct-to-consumer, eCommerce, house buying and worldwide channels—together with to premium retailers such Sephora, Nordstrom, Ulta, Neiman Marcus, SpaceNK, Revolve, and lots of extra; to prime spas and medical places of work; and to the big and quickly rising magnificence markets of China and Korea. With class defining merchandise, an genuine skilled heritage, extremely seen and clinically proven outcomes, and endorsements from skincare professionals, NuFACE® has gained a robust following amongst superstar clientele, influencers, and a rising base of loyal, passionate shoppers.SOURCE NuFACE

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