J. has partnered with Turkish stars from the Diriliş: Ertuğrul collection for its new fragrances and, in line with its advertising head, Ahmed Ali, the 2 stars are going to be invited to go to Pakistan quickly.
Cengiz Coşkun, who performed Turgut Alp within the present, and Nurettin Sönmez, who performed Bamsı Beyrek, are the brand new model ambassadors for J.’s new perfume line that was launched on Saturday.
The model has launched two fragrances — Warrior (Savasci) for Coşkun and Defender for Sönmez.
Coşkun additionally shared the TVC for his fragrances on his Instagram account.
The Warrior fragrance is priced at Rs13,800 whereas Defender is being offered for Rs6,500.
The model has described Warrior as an intense oriental musky perfume, whereas Defender is a “fougère that brings collectively cardamom, bergamot and violet leaf on the high”.
This is not the primary (or final) time Pakistani manufacturers have partnered with Turkish stars for commercial campaigns. Esra Bilgiç has been the face of Peshawar Zalmi, Gülsim Ali modelled for Maria B and Engin Altan had a brief lived partnership with TikTok star Kashif Zameer Chaudhry — although that did not finish nicely.