WestRock Recognized for Outstanding Merchandising Achievement

WestRock Recognized for Outstanding Merchandising Achievement

ATLANTA–(BUSINESS WIRE)–WestRock Company (NYSE: WRK), a number one supplier of differentiated paper and packaging options, was acknowledged with excessive honors at this yr’s Outstanding Merchandising Achievement (OMA) Awards. The competitors celebrates merchandising and design excellence on the retail point-of-purchase.

WestRock gained a complete of 21 awards at this yr’s OMA competitors, together with probably the most prestigious award of the OMAs: Display of the Year. This award is the very best recognition within the in-store advertising and marketing business. WestRock additionally gained two extra prime honors on the occasion, together with the Creative Award, which acknowledges and celebrates creativity and execution of at-retail merchandising design, and the Budget Award, which celebrates the show that has the best effectiveness whereas remaining budget-conscious.

The competitors is offered by SHOP! Association, a worldwide non-profit commerce affiliation devoted to enhancing retail environments and experiences.

“I’m extremely pleased with the WestRock Merchandising Displays workforce,” mentioned Nickie Parker, senior vp of Merchandising Displays at WestRock. “These profitable shows exemplify progressive, insights-led design that prompts our prospects’ manufacturers at retail and converts consumers. I’m appreciative to the Shop! Association for recognizing our work, and I’m pleased with our teammates for persevering with to display management in our business.”

WestRock earned two Gold awards, seven Silver awards and 9 Bronze awards. Displays awarded at this yr’s OMA Awards ceremony might be considered right here and embrace:

Bayer Digital Endcap
Award: Display of the Year; Creative Award; Gold Award
Category: Digital Interactive – Permanent
Client: Bayer

Covergirl Holiday Counter Unit
Award: Budget Award; Silver Award
Category: Cosmetic & Fragrance Semi-Permanent
Client: COTY

Covergirl Find It First Endcap
Award: Gold Award
Category: Drug Store Semi-Permanent
Client: COTY

Covergirl/ Sally Hansen/ Clairol Cross Branded Pure Endcap
Award: Silver Award
Category: Cosmetic & Fragrance Temporary
Client: COTY

Hims & Hers Endcap
Award: Silver Award
Category: Healthcare Temporary
Client: Hims & Hers

King C. Gillette Endcap
Award: Silver Award
Category: Hair Care & Skin Care Temporary
Client: Procter & Gamble

Native Toothpaste Target Endcap
Award: Silver Award
Category: Mass Merchandise Temporary
Client: Native

SharkNinja In-line Low Bay
Award: Silver Award
Category: General Merchandise Permanent
Client: SharkNinja

e.l.f. Pout Power Walmart Endcap
Award: Bronze
Category: Mass Merchandise Temporary
Client: e.l.f. Cosmetics

e.l.f. Retro Paradise Target Endcap
Award: Bronze Award
Category: Cosmetics & Fragrance Temporary
Client: e.l.f. Cosmetics

Native Target Holiday Endcap
Award: Bronze Award
Category: Hair & Skin Care Temporary
Client: Native

NYX Diamonds + Ice
Award: Bronze Award
Category: Cosmetics & Fragrance Temporary
Client: L’Oréal

Sally Hansen MG Shakers Endcap
Award: Bronze Award
Category: Drug Store Temporary
Client: COTY

Samsung Terrace TV Display
Award: Bronze Award
Category: Entertainment, Games & Toys Permanent
Client: Samsung

WestRock was a Platinum degree sponsor at this yr’s Shop! Awards Celebration.

About WestRock

WestRock (NYSE: WRK) companions with our prospects to supply differentiated, sustainable paper and packaging options that assist them win within the market. WestRock’s workforce members help prospects around the globe from places spanning North America, South America, Europe, Asia and Australia. Learn extra at www.westrock.com.

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About the Author: Jessica