Inter Parfums, Inc. reported that for the three months ended March 31, 2021, web gross sales rose 37.1% to $198.5 million from $144.8 million within the first quarter of 2020. Inter Parfums plans to problem outcomes for the 2021 first quarter on or about May 10, 2021.
Jean Madar, chairman & CEO of Inter Parfums famous, “Continuing the rebound that started within the second half of 2020, gross sales for the primary three months of 2021 set a primary quarter report. Not solely had been 2021 first quarter gross sales 37.1% forward of 2020’s admittedly depressed first quarter, however they had been additionally 11.4% forward of 2019’s first quarter gross sales of $178.2 million.”
Sales for the corporate’s largest manufacturers inside European operations, Montblanc, Jimmy Choo, Coach, and Lanvin, rose 27.4%, 66.7%, 8.8% and 91.2%, respectively. Montblanc legacy scents had been liable for the rise in model gross sales; the identical holds for Lanvin fragrances with a significant gross sales enhance within the model’s main markets, Eastern Europe and Asia.
The mixture of the sturdy gross sales by established Jimmy Choo scents together with the primary quarter launch of I Want Choo produced the achieve in first quarter model gross sales. Initial and really promising gross sales of Kate Spade New York, Inter Parfum’s first new perfume for the model, additionally pushed first quarter gross sales to a brand new report as did the launch of its eco-friendly scent, Rochas Girl.
Discussing US operations Madar continued, “With little exception, our US manufacturers additionally produced sturdy progress within the first quarter.”
Guess, Inter Parfum’s largest model, continued to profit from a mix of legacy perfume gross sales and preliminary distribution of Bella Vita. The firm had sturdy replenishment orders for the Authentic Night duo by Abercrombie & Fitch which debuted late final 12 months whereas first quarter shipments of the Canyon Escape duo drove Hollister model gross sales progress.
Dunhill made a comeback with the strong efficiency of the model’s new signature scent. Debuting in restricted distribution towards the top of the primary quarter was the corporate’s MCM signature scent, its first scent for this model, with world rollout now underway.
The first quarter decline in Anna Sui model gross sales following the 62.3% enhance within the 2020 fourth quarter, was primarily as a result of launch of Sky within the 2020 fourth quarter. The restricted responsibility free/journey retail market additionally factored into the decline in Anna Sui model gross sales. However, Inter Parums says it has important Anna Sui open orders and appears ahead to enhancing model gross sales because the 12 months unfolds. The firm’s latest Oscar de la Renta scent, Alibi, was unveiled late within the first quarter with broader distribution now in course of.
Russel Greenberg, govt vice chairman and CFO acknowledged, “The first quarter set the stage for a 12 months of sturdy progress, regardless of significant journey retail headwinds. With agency orders, present stock ranges, and considerably higher visibility, we now search for 2021 web gross sales to come back in at roughly $700 million.”
