Reebok, the Boston, Massachusetts-based sportswear large, is collaborating with the New York City-based cosmetics and skincare label, Milk Makeup, which was based by Milk Studio. The sudden duo got here collectively for the primary time and unusually merged magnificence with sports activities.
The duo’s limited-edition collaboration affords footwear and attire objects, dubbed Equipment Essentials by Milk Makeup and Reebok. The two corporations introduced their ethos along with work and play in thoughts. The assortment is impressed by the Equipment room on the Milk Studios, the place it is obligatory for everybody to put on practical workwear.
The Reebok x Milk Makeup collaborative assortment is slated to be launched on the e-commerce website of Reebok and choose retailers beginning April 14, 2023.
More about upcoming Reebok x Milk Makeup collaborative assortment
Upcoming Reebok x Milk Makeup collaborative assortment (Image by way of Sportskeeda)
Reebok is likely one of the main sportswear model and is thought for its high-profile collaborations with manufacturers like Billionaire Boys Club and Maison Margiela. This yr, the label has collaborated with Palace and Madewell within the first three months. Starting the fourth month with a bang, the label is collaborating with Milk Makeup.
The two labels introduced their collaborative assortment that includes footwear and attire decisions. The footwear line was introduced to be 100% vegan, whereas the attire line is gender-neutral.
In an interview with Footwear News, Rich Dilando, Reebok’s senior director of product advertising and marketing for collaboration stated in regards to the collaboration:
“Milk Makeup rapidly turned a cult favourite amongst magnificence fanatics identified for its revolutionary formulation and clear components. Throughout the years, Milk has been synonymous with inclusivity, versatility and collaboration.”
Reebok x Milk Makeup “Equipment Essentials” Collection (2023)Reebok x Milk Makeup “Equipment Essentials” Collection (2023) https://t.co/BVkCZmpWCF
He continued:
“With inspiration centered across the thought of the work and play, Reebok and Milk share idea continuity of their values and design course that are rooted in utility and performance. This collaboration lives on the intersection of utility, fashion, multipurpose trend and footwear and permits us to interact with a special client.”
The assortment options 5 completely different sneaker silhouettes, all clad in the same colorway, alongside two attire items. The assortment contains:
1) Club C 85 Vegan footwear, which is able to retail for $100
2) BB 4000 II Vegan footwear, which is able to retail for $100
3) Classic Vegan Rise footwear, which is able to retail for $150
4) Club C 85 Geo Mid Vegan Women’s footwear, which is able to retail for $140
5) Vegan MIY footwear, which is able to retail for $100
Vegan magnificence model Milk Makeup has teamed up with Reebok on 5 100% vegan footwear kinds, plus a hoodie and bodysuit🗓 Friday, 04/14Vegan magnificence model Milk Makeup has teamed up with Reebok on 5 100% vegan footwear kinds, plus a hoodie and bodysuit🗓 Friday, 04/14 https://t.co/mXpUwumlGk
6) Lux Hoodie, which is able to retail for $80
7) Bodysuit, which is able to retail for $75
The duo’s collaborative assortment brings a clear look to traditional silhouettes. The multipurpose assortment is made with vegan supplies. The website introduces the gathering:
“The Reebok x Milk Makeup assortment is the epitome of labor and play that is outlined by the belied within the clear magnificence and fearless inclusivity.”
All the footwear within the assortment options deconstructed parts, daring accents and geometric patterns. Each pair comes with cross-stitch element, daring purple colour blocking and a hidden Milk emblem.The unisex Lux hoodie can be obtainable in sizes 3XS-3XL, whereas the Milk bodysuit will are available in 2XS-4XL. The total collaborative assortment can be launched by way of Reebok. Amazon and choose retailers on April 14, 2023.
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