THE WHAT? Nutrafol has introduced that it has partnered with Sephora US and its hair well being dietary supplements and hair care merchandise will hit the LVMH-owned retailer’s web site on the finish of this month and attain bodily cabinets from late February.THE DETAILS Sephora will debut Nutrafol’s hotly anticipated Women’s Vegan Hair Growth Nutraceutical forward of its launch this spring additionally.“We are so excited to introduce Nutrafol to our shoppers as we proceed to develop this necessary, rising class of hair wellness,” stated Jennifer Lucchese, VP of Haircare Merchandising at Sephora. “By taking a holistic method to hair well being, Nutrafol is a frontrunner within the area, providing clinically-backed formulations that search to deal with hair thinning issues at numerous phases of life. We sit up for welcoming this model into our Sephora group and know that their improvements shall be an excellent addition to our haircare assortment.”THE WHY? A spot on Sephora’s cabinets is certain to spice up gross sales for any model. Giorgos Tsetis, Nutrafol Co-founder and CEO, explains, “This partnership with Sephora, probably the most trusted status magnificence retailer, is just the start, and an necessary subsequent step in offering extra worth and help for our clients alongside each step of their hair well being journeys.”
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