Kerastase Launches ‘Power Talks’ Initiative In The US With Step Up

Kerastase Launches ‘Power Talks’ Initiative In The US With Step Up

In celebration of International Mentoring Day, Kérastase, a number one skilled luxurious haircare model, has launched Power Talks within the US, in partnership with mentorship nonprofit Step Up. 


Step Up works to supply construction for ladies (and those that establish with girlhood) to outline their distinctive imaginative and prescient of success and gives help and a secure house for them as they navigate alongside the way in which. The initiative goals to make sure extra younger girls have the boldness to outline and obtain success on their very own phrases. According to a world research by the model, girls contemplate themselves much less assured than males, making it tougher to self-advocate for greater pay, promotions or equal alternatives. More than 1 in 2 girls additionally confess they’ve been held again due to limiting beliefs and 74% of ladies report that they assume they lack confidence in essential, career-defining moments.


Power Talks goals at closing this confidence hole between women and men by way of mentorship, training and galvanizing discussions. The “Power Talks” program consists of “flash mentoring” periods hosted for ladies, by girls and relies on the concept that only one highly effective interplay between a mentor and mentee could make a long-lasting influence. The program pairs mentors and mentees collectively for short-term, focused, skills-based mentoring session(s) to assist increase their confidence throughout the essential moments at first of their profession. This format encourages temporary, however impactful knowledge-sharing.


“I’m delighted to lastly be debuting Power Talks by Kérastase within the United States. So a lot of the spirit of the Kérastase model is about inspiring confidence in girls, which is why we needed to dedicate our time to conducting analysis on this matter,” stated Guillaume Duez, Kérastase basic supervisor. “It was then that we discovered what a prevalent difficulty that is for ladies throughout the globe, and our new philanthropic mission turned clear. We’re very proud to be partnering with Step Up on this work.”

The Powerful Impact of Mentorship on Women

Women who’ve had a mentor are 74% extra prone to be very self-confident and youth with a mentor are 130% extra prone to maintain management positions. Following Step Up’s mentorship program, individuals self-reported they having skilled an 84% progress in confidence; 80% progress in self-awareness; and 73% progress in expertise.


Join the dialog by following @kerastase_official, @stepupwomensnetwork and hashtag #PowerTalks.

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