College freshman Joann Zehenni is doing one thing distinctive in her dorm room: run a profitable enterprise.Zehenni is the founder and CEO of Gemini Beauty, a profitable start-up skincare company. Gemini Beauty is the product of Zehenni’s imaginative and prescient, laborious work and dedication.“It’s all very thrilling and new,” Zehenni stated.Zehenni, who’s of Ukrainian and Lebanese descent, grew up in West Hollywood and graduated from Marymount High School. Now she attends attending Loyola Marymount University, the place her main is entrepreneurship—a extremely rated educational program that appears tailored for Zehenni.“At LMU all of my courses are geared in direction of my purpose of working a enterprise,” Zehenni stated. “I’m presently taking economics and calculus for enterprise majors.”As one in every of 4 youngsters in her household, she has an older brother and sister. Zehenni additionally has a fraternal twin sister who attends LMU as a advertising and marketing main. The company title, Gemini Beauty, is partly impressed by having a twin. The different cause Zehenni named the product line Gemini Beauty is as a result of it’s her astrological signal.Starting a enterprise requires plenty of assist. Zehenni’s older sister helped create the web site and her dad and mom have the entrepreneurial spirit. She additionally consults with chemists within the beauty business and different professionals who assisted in launching her model.Running a thriving enterprise at such a younger age will also be very disturbing. The enterprise presents fixed challenges as a result of Zehenni has to take care of varied points as they come up. She has to steadiness her schoolwork, handle her magnificence line, and find time for a social life and connecting together with her household. In order to maintain up with these day by day calls for, her days are fully deliberate out.“I work higher beneath strain,” Zehenni stated.Zehenni got here up with the thought for a skincare line when she was 15. As a young person coping with pores and skin points, she started to prioritize her skincare regime to assist her psychological well being. By the time she was 16, the pandemic hit and he or she began taking on-line digital courses to be taught extra about find out how to make her ardour right into a actuality.Her ardour for skincare was influenced by lupus, a power autoimmune illness that runs in her household. Both her dad and older sister endure from the situation and he or she has been identified as borderline lupus. Lupus sufferers typically have a “butterfly rash” beneath their eyes. Some sufferers even have rashes beneath their chin whereas others have rashes throughout their our bodies.Due to this, Zehenni was motivated to create a skincare line that was good for all pores and skin varieties.“My life is reflective of the merchandise,” she stated. “My purpose is to supply a spread of merchandise which might be accessible to a wide range of pores and skin varieties, with a specific give attention to sensitivity, in hopes that every one discover confidence and luxury of their pores and skin.”She presently has three merchandise available on the market and is planning to broaden her line in Spring 2023. The Daily Brightening Moisturizer is oil-free and made from pure antioxidant components like inexperienced and purple tea extracts. It additionally options wholesome components like lychee, cowberry, satsuma orange, pomegranate, sea buckthorn and mango.The Daily Glow Serum offers a pure glow with gold mineral pigments and hydrates pores and skin with hyaluronic acid. The third product, All You Need Eye Cream, has cucumber extract in it, which is a nod to Zehenni’s grandmother.“During the pandemic, I used to be dwelling with my grandparents in addition to my dad and mom and sister,” Zehenni stated. “My grandmother would exit to the backyard and use fruits like strawberries and cucumbers to make face masks.”Besides utilizing pure components, all the merchandise are animal cruelty-free, vegan and dermatologist examined. Gemini Beauty additionally has a “Beauty For A Cause” part. Because of Zehenni’s household’s affliction with lupus, a share of the company’s month-to-month income are donated to Lupus LA, a nonprofit group that’s actively searching for the trigger and remedy of lupus.“I wish to give again and assist the lupus neighborhood,” Zehenni stated.Zehenni’s future plans embrace increasing her product line and branching out into new markets. She just lately gained a coveted spot to promote Gemini Beauty merchandise on the e-commerce web site Thirteen Lune, which makes a speciality of promoting magnificence merchandise for individuals of all colours. Due to this new partnership, Gemini Beauty is ready to launch into 75 JCPenney shops throughout the nation on Oct. 21.“It’s wonderful to see Gemini develop,” Zehenni stated. ”I’m so excited for everybody to strive my merchandise.”Gemini Beautygeminibeauty.com
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