Celebrity Hairstylist Ashanti Lation Talks Soho House Partnership

Celebrity Hairstylist Ashanti Lation Talks Soho House Partnership

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Source: Justin E. / Justin E.
Celebrity hairstylists, or as I’d prefer to name them, “The Hair Whisperers,” are the brains behind the enduring seems magnificence lovers attempt to grasp. In an trade the place poise, expertise, and keenness for hair are paramount, Black hairstylists have been killing the sport, with Ashanti Lation being deemed a fan-favorite.

If the title Ashanti Lation rings bells, it’s in all probability as a result of she’s the genius behind hair lewks seen on the likes of Normani, Winnie Harlow, and Latto. Not to say, the expertise can also be the CEO and founding father of the haircare model VIP Luxury Hair Care, which units the usual for wholesome hair development and upkeep. So, it’s no shock that Ashanti has been sprinkling her magic all through Hollywood and past.
Ashanti Lation on the Soho House Healthy hair 101 masterclass

In reality, the “Healthy Hair Guru” has taken her abilities overseas with a Soho House London magnificence masterclass. And, after all, the chance got here to fruition on account of Ashanti’s impeccable abilities, work ethic, and information.
“As with most massive alternatives I’ve had in my profession, the partnership with Soho House truly introduced itself to me,” Ashanti instructed us. “One of the administrators of Soho House London has been following me for some time and have become a fan of our product line. One day she reached out to me and pitched the concept of instructing a masterclass on wholesome hair care to the membership members. It was simply one other signal from the universe for me to maintain doing my very own factor, and the world will take discover.”
Source: Justin E. / Justin E.
The Healthy Hair 101 masterclass has solely tipped the floor for the longer term as a result of Ashanti maintains tunnel imaginative and prescient and focuses on her craft. After all, the artwork of studying correct hair care is a prerequisite for reaching our hair targets. And with information comes energy and confidence that shines from inside and exudes from our crowns.
“The occasion at SOHO House has actually reinvigorated my ardour for training. My staff and I are already discussing tour prospects,” Ashanti says of future model partnerships that we’ll be taught of sooner or later.
This masterclass not solely served as a stamp of approval for the New Orleans native, nevertheless it additionally gave attendees the drive and willpower to take higher care of their crowns.

Source: Justin E. / Justin E.
“I felt so impressed by yesterday’s workshop. I really feel so impressed and motivated to maintain my hair and get it to the subsequent stage,” Amaleey shared of her expertise on the masterclass. 
Ashanti Lation on increasing the VIP Luxury Hair Care model globally
Aside from Ashanti’s profitable London masterclass, the mogul is decided to take her model to the subsequent stage. VIP Luxury Hair Care continues to provide hair aficionados with luxurious, top-quality hair merchandise at an inexpensive fee. Folks also can be taught the ins and outs of wholesome hair care and upkeep by way of Ashanti’s Healthy Hair 101 digital e-book. However, this solely scratches the floor of what’s to return from Ashanti’s genius.
Source: Justin E. / Justin E.
“Another factor the category in London illuminated was that it’s undoubtedly time to take my model world,” Ashanti says. “We are undoubtedly fulfilling a necessity available in the market for attainable salon high quality merchandise. My enterprise accomplice and I’ve begun strategizing on a global rollout.”
2022 proved to be a profitable and impactful 12 months for Ashanti Lation and we anticipate 2023 to comply with swimsuit.
Keep up with Ashanti Lation by way of Instagram.
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