Amazon Indie Beauty Female-Owned Beauty Brands

Amazon Indie Beauty Female-Owned Beauty Brands
Amazon Indie Beauty Female-Owned Beauty Brands


Amazon put a flag within the floor with the launch of its Indie Beauty store earlier this 12 months. The assortment of small and rising manufacturers permits labels that may be simply misplaced within the retailer’s sheer quantity of stuff to have a bigger presence on the location. Shoppers profit, too, because it’s far simpler to find finds that might have slipped previous with out discover in any other case (does a brand new lotion make a sound when it drops if nobody’s round to see it?). We combed by means of the make-up, skincare, instruments, and haircare to seek out standout choices from seven women-owned manufacturers featured within the Indie Beauty store. Browse our picks beneath.

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Miami Beach Bum

Bum + Body Cream, Mint


Pratt Street Cosmetics

Brighten Up Vitamin C Facial Serum with Hyaluronic Acid


Esas Beauty

Kolonya Refreshing Rinse Free Hand Cleanser


Mermade Hair

PRO Waver 32mm in Pink



Anti-Wrinkle Anti-Aging Brighten Under and Around-Eye Treatment, Pack of 6


Love and Sage

Well Red Lip Balm


Dear Brightly

NeverSkip Tinted Mineral Sunscreen SPF 30

Leah Melby Clinton
Leah Melby Clinton is a author, editor, and critical shopper who loves discovering new labels, detailing the very best methods to construct a wardrobe, and interviewing attention-grabbing folks.

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About the Author: Jessica