SEOUL, South Korea–(BUSINESS WIRE)–Dear, Klairs, a consultant skincare model of Wishcompany (CEO Park Soungho) specializing in Korean magnificence manufacturers, contents, and commerce, obtained the grand prize of Vegan Cosmetic of the Year 2022 in the Brand of the Year Awards hosted by Korea Customers Forum.
The Brand of the Year Awards hosted by the Korea Customers Forum is the most vital annual model award in Korea that selects and awards the model of the yr by nationwide client polls. This yr’s on-line polls and one-on-one phone surveys have been carried out from July 4 to 17.
In this survey, the major age group that chosen Dear, Klairs was the 20s and 30s, composed of 75.33% feminine and 23.67% male. One of the eye-catching options is that the model obtained larger scores from the one-on-one phone surveys. The phone survey, which focused 1,000 Generation MZ customers who’ve vegan beauty expertise, exhibits higher accuracy than on-line polls.
“We are greater than grateful to obtain the Brand of the Year Award that’s acknowledged by its equity and reliability by the nationwide client polls,” Wishcompany CEO Park Soungho mentioned. “We will try to develop into Korea’s main vegan beauty model based mostly on Dear, Klairs’ philosophy of pursuing a balanced life.”
Dear, Klairs has established itself as a regular vendor in main distribution channels in 64 nations excluding China, equivalent to the US, Europe, and Southeast Asia. It can also be implementing campaigns specializing in Generation MZs who pursue vegan-friendliness and sustainability.
Dear, Klairs is a model launched in 2010. All Dear, Klairs merchandise include vegan system, and have accomplished vegan certification by PETA, a global animal rights group. In addition, top-selling merchandise like the Supple Preparation Facial Toner and Freshly Juiced Vitamin Drop have surpassed 2 million bottle gross sales, changing into international million sellers at dwelling and overseas.
https://www.businesswire.com/information/dwelling/20220829005026/en/Dear-Klairs-a-Representative-Skincare-Brand-of-Wishcompany-Receives-the-Grand-Prize-of-Vegan-Cosmetic-of-the-Year-2022-Award-from-the-Korea-Customers-Forum
