SEOUL, South Korea, Aug. 21, 2022 /PRNewswire/ — Korean skincare model AXIS-Y has simply introduced the launch of their model new product line, ay&me. The model, who’ve at all times positioned emphasis on being a neighborhood centered model, has been trying ahead to this launch for the previous 2 years. The course of for growing this distinctive skincare line that includes probiotics has been lengthy however very rewarding for the AXIS-Y group alongside each step of the way in which.
A Skincare Line Developed by More Than 1000 People From Their Community – AXIS-Y’s ay&me Line Launches on August Twenty first, 2022
To begin the event of this line, AXIS-Y acquired suggestions from over 1000 influencers from 68 totally different nations, with the intention to make sure that the merchandise on this line align completely with what the neighborhood wants and needs, a worth that the corporate holds very pricey to them. Instead of making a brand new line of merchandise primarily based on what the corporate thought customers wished, they requested the neighborhood what they thought their pores and skin wanted to create a line that may absolutely profit many.Understanding how totally different pores and skin sorts react in several climates helped the model to ascertain the course for this line. Listening to and performing on suggestions is one thing that the model at all times strives to do, having beforehand improved merchandise primarily based on buyer suggestions. They took this a step additional by creating a whole line devoted to their neighborhood.
The 2 yr improvement technique of the brand new ay&me line concerned quite a few surveys, testing actual samples, and getting suggestions from the 50 members in addition to 3 key skincare influencers. Learning extra about their neighborhood’s pores and skin sorts and important pores and skin considerations helped the model to know their viewers extra in depth and kind an understanding of what their neighborhood is searching for in terms of skincare. Testing actual samples with the influencers allowed them to essentially develop the merchandise in a means that suited their viewers’s pores and skin.
AXIS-Y’s particular 5-probiotic complicated is featured in every of the merchandise within the new line, which works to enhance the pores and skin’s pure biome, strengthening the pores and skin barrier and selling wholesome, radiant pores and skin. The featured key elements corresponding to Adenosine additionally assist to advertise collagen synthesis and scale back the looks of high-quality strains and wrinkles. Many skincare merchandise these days are harsh on the pores and skin and have a tendency to weaken the pores and skin’s microbiome slightly than strengthen it, and the purpose with biome skincare is to work along with the pores and skin’s microbiome to permit it to operate optimally.One of AXIS-Y’s core values is being a neighborhood centered model. For them this implies constructing a robust neighborhood and making certain that their neighborhood’s voices are heard. They have demonstrated how they try to carry worth and positivity to garments, and taking suggestions into consideration is simply one of many methods they have interaction with their neighborhood. With this new line they’re expressing their appreciation for his or her neighborhood and giving again by creating one thing particularly for them.The line launches right this moment with three new merchandise, one among which incorporates two merchandise in a set. You can discover it at their official web site and it’ll even be launching within the Allure retailer.Find AXIS-Y: https://www.axis-y.com/At the Allure Store:https://attract.store/collections/vanity-2?type=guide&compactView=trueSOURCE AXIS-Y
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