BondiBoost, the Australian-made line of fresh haircare and wellness merchandise, will make its official launch into US Sephora shops this summer season, firm officers introduced immediately.
BondiBoost can be obtainable on Sephora.com and inside over 200 Sephora shops by August.
“We are thrilled to proceed to develop our partnership with such a prestigious international magnificence chief as Sephora,” stated Brian Orr, international president of BondiBoost. “We started our partnership with Sephora in North America by means of a really profitable launch in Sephora Canada and we’re desperate to speed up that development into the US with an organization through which we share many nice values.”
BondiBoost will launch at Sephora US with a wide-range of best-selling hair care merchandise, together with their HG assortment for thinning hair. The lively elements stimulate blood circulate and oxygen to the scalp leading to more healthy, fuller, and thicker-looking locks. Additionally, Sephora will solely debut BondiBoost’s Thickening Therapy assortment, together with a shampoo, conditioner, masks and spray. Supercharged with a proprietary advanced of highly effective elements that work collectively to raise hair on the roots whereas increasing and plumping every strand, the gathering delivers on the spot thickness and quantity.
The assortment will even embrace BondiBoost’s Rapid Repair, Curl Boss and Blonde Baby collections, in addition to their Miracle Mask, Salt Scrub, Heat Protectant Spray and Sea Salt Spray.
“We’re excited to introduce BondiBoost to our Sephora US shoppers,” stated Jennifer Lucchese, vice chairman haircare merchandising at Sephora. “With high-quality, clear formulations – and a robust social and digital presence – BondiBoost presents highly effective merchandise that talk to lots of our consumer’s high haircare issues. We look ahead to introducing this progressive model to our expanded neighborhood and know that it is going to be an awesome addition to our assortment.”
Founded in 2018, Australian born and bred BondiBoost creates high-quality haircare merchandise powered by pure, locally-sourced elements. Stemming from analysis displaying the cruel actuality that most individuals are sad with their hair high quality – together with thickness, texture, breakage, size, quantity and ageing – BondiBoost sought options. It pioneered a variety of salon skilled merchandise that scale back the looks of drained, boring hair, and assist forestall breakage and cut up ends for more healthy and thicker hair – all whereas embracing a down-to-earth laid-back Aussie way of life.