Previous story:
Daily Meal Disruptor: Ex- Swiggy Employee launches Authentic Regional Cuisine Brand, Dil Foods in Bengaluru
Next story:
Cathay Pacific releases its 2021 Sustainability Report on the event of World Environment Day
Anveya house of brands launches Curlvana, a one-stop curly hair care range
Published on June 2, 2022
Bangalore : Anveya Living, a house of premium skincare and haircare brands, devoted to bringing revolutionary world-class merchandise for shopper segments and shopper wants within the nation, launches Curlvana- India’s 1st glycerine-free haircare range for curly hair.
The firm introduced the launch of its thrilling unique line for curls care, branded Curlvana. The range simplifies curly hair care and solves all of the hair care wants of the curly neighborhood in a single place. Catering to a phase ignored and suppressed by the markets to date, Curlvana is constructing a neighborhood of liberated people, offering them means to specific their curls in all their glory.
Commenting on the launch, Vivek Singh, Co-founder & CEO, Anveya Living mentioned, “The curly hair journey is near residence for me. When my spouse wrote her e-book ‘I Hate My Curly Hair’, chronicling the journey of a lady’s acceptance of her curls, primarily based on her personal experiences rising up, I knew it was the time for Curlvana. We are there for the neighborhood in all methods. Empowering them with consciousness about curly hair care, offering them with the very best at school merchandise and options, and inspiring them with the braveness to flaunt it.”
Saurav Patnaik, Co-founder & COO, Anveya Living added, “Curls are particular and their wants are particular too. But curl care has not been straightforward to date. We have seen curly hair customers spend an excessive amount of time, effort, and hit and trial of their curly hair journey. Our India’s-1st glycerine-free Curls Care range brings comfort to curve care, by taking away the unpredictability of the climate and the frizziness seen within the days between the washes. The curly neighborhood hasn’t seen merchandise like this and wouldn’t want something past this range. Their search stops right here.”
The Curlvana range for curly hair care contains a delicate shampoo, a moisturizing conditioner, a leave-in cream, a styling gel, and a weekend hair masks. The firm has created these merchandise primarily based on the suggestions of lots of of customers, taking care of their most vital ache factors with the present options. The model claims the merchandise provide a long-lasting all-weather frizz-free expertise. The merchandise are CG-friendly, consisting solely of the substances that curls love, and ditching all those curls don’t.
Apart from the 5-product range that covers the curly hair care technique comprehensively, the corporate is eyeing launching extra merchandise for extra specialised wants of the curly hair neighborhood. The R&D on 5 extra merchandise is underway, the corporate mentioned.
https://www.apnnews.com/anveya-house-of-brands-launches-curlvana-a-one-stop-curly-hair-care-range/
