Chennai-based FMCG main CavinKare, under its flagship haircare brand Meera, on Monday launched Meera 2in1 hair wash powder. Packed withingredients like small onion and fenugreek, the newly launched hair wash powder goals to supply two-layer advantages of offering conditioning and controlling dandruff.
The launch additionally marks CavinKare’s efforts to strengthen its market share within the hair care section by increasing its choices within the hairwash powder portfolio, says a press launch.
16 different herbs
Alongside small onion and fenugreek, the brand new powder is infused with the goodness of 16 different herbs. This new variant might be along with the prevailing Shikakai Hair wash powder which can proceed to serve the wants of the patron entering into for the standard oil bathtub.
Raja Varatharaju, Business Head-Personal Care, CavinKare, stated the brand new product has been launched out there particularly for the younger shopper cohort to satiate their want for a hair wash that’s pure, conventional, but handy to make use of frequently.
Present throughout supermarkets, shops and Kirana shops in Tamil Nadu, the brand new merchandise may also be out there on e-commerce websites. Meera 2in1 hair wash powder is available in completely different SKUs ranging from 7g priced at ₹4; 40g priced at ₹38; 80g priced at ₹72 and 120g priced at ₹110, the discharge stated.
Published on
May 09, 2022
https://www.thehindubusinessline.com/firms/cavinkare-launches-small-onion-hair-wash-powder-under-flagship-hair-care-brand-meera/article65397391.ece