A haircare firm that specialises in combined textured curls has unveiled the winner of its competitors to decide on the face of the brand.Nikita Best, 20, from Bedford has received the grownup class within the For Your Curls competitors.The nursery assistant mentioned: “I hope it results in alternatives for me to progress within the modelling world.”Nikita Best received within the grownup class to turn into the brand new face of FYC.FYC, which launched in 2020, say that its merchandise are particularly created for Afro-European combined textured curls.Robert Binns, co-founder of FYC, mentioned: “FYC isn’t just about curl-management, it’s additionally about giving the mixed-race neighborhood one thing particularly for them and their distinctive curls and coils.”Read More Read MoreBedford main college instructor shortlisted for main awardHe continued: “Our winners actually characterize the brand and its values, and we’re trying ahead to working with all of them very quickly.”The Face of FYC competitors, which was hosted in affiliation with BOSS Model Management, acquired greater than 500 entries from throughout the UK.The 25 finalists attended the modelling company in Manchester the place the winner was chosen.Lauren Mellor, new faces director of BOSS Models, mentioned: “’We have been so impressed by all of the finalists, not simply because they appear nice however as a result of all of them have such an important angle, and of course, nice curls.She added: “We’re thrilled to announce all of the winners and look ahead to working with them sooner or later’.The brand, which is majority black owned, relies in Preston, Lancashire with its merchandise produced within the UK.
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