Myntra partners with L’Oreal Professional Products Division to bring salon-inspired hair care and expertise within easy access of shoppers
Myntra pronounces the launch of ‘L’Oreal Professional Products Division’, on its platform, bolstering its place as the popular vacation spot to store for magnificence and private care merchandise.
The L’Oreal Professional Products vary gives superior and specialised options to particular hair care wants of discerning clients searching for efficient private care options.
As the vacation spot of selection for all the style, magnificence and life-style wants of shoppers throughout the nation, Myntra’s prolonged affiliation with L’Oreal, will allow the skilled product vary to make inroads with its thriving shopper base, whereas additionally strengthening Myntra’s choices within the area of salon-inspired expertise. Damage and breakage are some of the most typical hair considerations as we speak. This has led to shoppers searching for focused, personalised and expert-led options in the direction of higher haircare.
As a frontrunner within the area of magnificence and private care, Myntra is aiming to make skilled and salon-inspired hair care accessible at house to its shoppers. With an assortment of over 60 professionally perfected merchandise, the L’Oreal Professional Products Division is ready to supply one of the best of hair care options from L’Oreal Professionnel Paris , Matrix , and Biolage on Myntra. The value factors for the Professional Products vary span throughout Rs300 to Rs800 together with hair masks, serums, deep conditioners, hair oils, and specialised shampoos, amongst others. Some of the bestsellers from the vary embody the L’Oreal Professionnel Paris Absolut Repair and Xtenso Care regimes.
Leveraging its tech prowess to allow seamless and distinct product discovery, Myntra is working in the direction of launching a ‘product finder’ on the app, permitting shoppers to simply discover and decide their favorite merchandise within the private care area.
L’Oreal Professional has been on the forefront of delivering game-changing improvements, powered by science, with an obsession for high quality and efficiency. It additionally strives to help, champion, and elevate expertise within the Indian hair business by empowering hair artistry.
Touching upon the affiliation, Rahul Sachdev, Senior Director, Beauty, Personal Care and Fashion Accessories, Myntra, stated, “We are delighted to supply the ‘L’Oreal Professional Products Division’ on Myntra Beauty. Professional haircare is a fast-growing class with immense scope, particularly with an rising base of younger individuals searching for skilled, personalised and solution-based care for his or her hair and pores and skin at house, each in large cities and rising cities. L’Oreal is a worldwide chief on this section and our affiliation with them shall be a catalyst for bringing skilled hair care to the doorsteps of 1000’s of properties and salons throughout the nation. We are concentrating on shoppers who’re wanting
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Myntra partners with L’Oreal Professional Products Division to bring salon-inspired hair care and expertise within easy access of shoppers
Myntra pronounces the launch of ‘L’Oreal Professional Products Division’, on its platform, bolstering its place as the popular vacation spot to store for magnificence and private care merchandise. The L’Oreal Professional Products vary gives superior and specialised options to particular hair care wants of discerning clients searching for efficient private care options.
As the vacation spot of selection for all the style, magnificence and life-style wants of shoppers throughout the nation, Myntra’s prolonged affiliation with L’Oreal, will allow the skilled product vary to make inroads with its thriving shopper base, whereas additionally strengthening Myntra’s choices within the area of salon-inspired expertise. Damage and breakage are some of the most typical hair considerations as we speak. This has led to shoppers searching for focused, personalised and expert-led options in the direction of higher haircare.
As a frontrunner within the area of magnificence and private care, Myntra is aiming to make skilled and salon-inspired hair care accessible at house to its shoppers. With an assortment of over 60 professionally perfected merchandise, the L’Oreal Professional Products Division is ready to supply one of the best of hair care options from L’Oreal Professionnel Paris , Matrix , and Biolage on Myntra. The value factors for the Professional Products vary span throughout Rs300 to Rs800 together with hair masks, serums, deep conditioners, hair oils, and specialised shampoos, amongst others. Some of the bestsellers from the vary embody the L’Oreal Professionnel Paris Absolut Repair and Xtenso Care regimes.
Leveraging its tech prowess to allow seamless and distinct product discovery, Myntra is working in the direction of launching a ‘product finder’ on the app, permitting shoppers to simply discover and decide their favorite merchandise within the private care area.
L’Oreal Professional has been on the forefront of delivering game-changing improvements, powered by science, with an obsession for high quality and efficiency. It additionally strives to help, champion, and elevate expertise within the Indian hair business by empowering hair artistry.
Touching upon the affiliation, Rahul Sachdev, Senior Director, Beauty, Personal Care and Fashion Accessories, Myntra, stated, “We are delighted to supply the ‘L’Oreal Professional Products Division’ on Myntra Beauty. Professional haircare is a fast-growing class with immense scope, particularly with an rising base of younger individuals searching for skilled, personalised and solution-based care for his or her hair and pores and skin at house, each in large cities and rising cities. L’Oreal is a worldwide chief on this section and our affiliation with them shall be a catalyst for bringing skilled hair care to the doorsteps of 1000’s of properties and salons throughout the nation. We are concentrating on shoppers who’re wanting to considerably up their hair care regime and make it extra result-oriented.”
Speaking in regards to the collaboration, Mathilde Barthelemy-Vigier, Brand General Manager, L’Oreal Professionnel Paris stated, “We are delighted to announce the launch of L’Oreal Professionnel Paris on Myntra, the one-stop vacation spot for vogue, magnificence and life-style. This collaboration will enable us to cater to a bigger part of vogue and magnificence aficionados and allow them to order one of the best hair care merchandise from the consolation of their house.”
Ahead of its launch on April 10 on Myntra, the L’Oreal Professional Product vary could have a devoted model retailer on the app. Shoppers can count on thrilling launch gives on the primary two days.
As per an business report by Mordor Intelligence , the Indian hair care market is forecasted to attain USD 4.89 billion by 2025 as shopper consciousness heightens and the demand for result-oriented hair care options rises.
Myntra is India’s main platform for vogue manufacturers and pioneer in m-commerce play. An integral half of the Flipkart Group, Myntra brings collectively know-how and vogue to create one of the best expertise within the vogue and life-style area in India. The firm has partnered with over 5000-plus main vogue and life-style manufacturers within the nation reminiscent of H&M, Levis, U.S. Polo Assn., Tommy Hilfiger, Louis Philippe, Jack & Jones, MANGO, Forever 21, Urbanic, Marks & Spencer, W, Biba, Nike, Puma, Crocs, M.A.C, and Fossil and many extra, to supply a variety in newest branded vogue and life-style put on. Myntra companies over 27,000 pin codes throughout the nation.
L’Oreal was based in 1909 and has since maintained its dominance within the international markets of haircare and skincare. L’Oreal Professional has been on the forefront of delivering game-changing improvements, powered by science, with an obsession for high quality and efficiency. It additionally strives to help, champion, and elevate expertise within the Indian hair business by empowering hair artistry. The division’s mission is to reinvent skilled magnificence and lead the digital transformation of the business with a customer-centric strategy. Some of the manufacturers included below the L’Oreal Professional umbrella are L’Oreal Professionnel Paris, Matrix and Kerastase Paris, amongst others.
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