CavinKare revamps its national haircare brand Nyle Naturals, launches new shampoo variants

Nyle Naturals, the national hair care brand from FMCG main CavinKare, has repositioned itself with anti-hair fall vary of shampoos. The brand additionally introduced the launch of three new shampoo variants; Soft & Shiny, Anti-Dandruff and Strong & Healthy.
The firm has roped in actress Erica Fernandes because the brand ambassador for Nyle Naturals shampoo, says an organization launch.
Nyle Naturals has additionally launched their new shampoo variants in sachets along with their present bottle codecs. The brand underwent its restaging and packaging revamp in affiliation with Almond Branding, a strategic branding & design company primarily based out of Mumbai.
Raja Varatharaju, Business Head – Personal Care, mentioned, the corporate is revitalising Nyle Naturals as a steadfast anti-hair fall vary extra related for the shoppers who’re continuously in fear of hair fall. The firm goals to deal with hair fall and different associated issues with superior pure options.

Efficacious product

CavinKare’s R&D division has developed efficacious product variants made from substances like onion, apple cider vinegar, fenugreek, and inexperienced gram sprouts that are confirmed to be protected and mild on all hair varieties. “We are optimistic to win the new-age shoppers who’re extra conscious and knowledgeable of their shopping for decisions and their wants,” he added.
The new anti-hair fall vary includes three new variants – Soft& Shiny, Anti-Dandruff and Strong & Healthy variants. The vary encompasses distinctive substances like Apple Cider Vinegar and Argan Oil (Soft & Shiny), Onion and Fenugreek extracts (Anti-Dandruff) and Green Gram Sprouts and Almond (Strong & Healthy).
The haircare vary is freed from sulphates, parabens and are pH balanced which makes it mild and protected on every kind of hair, the discharge mentioned.

Published on

March 10, 2022

https://www.thehindubusinessline.com/firms/cavinkare-revamps-its-national-haircare-brand-nyle-naturals-launches-new-shampoo-variants/article65210430.ece

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