Mally Beauty Celebrates Brand Relaunch with ‘Life is Better with Makeup’ Campaign

Declaring the period of Maxed-Up MakeupNEW YORK, Feb. 22, 2022 /PRNewswire/ — Mally Roncal, movie star make-up artist and founding father of Mally Beauty, pronounces the relaunch of her eponymous pro-inspired make-up line. The relaunch is underscored by the model’s new marketing campaign, ‘Life is Better with Makeup.’ The marketing campaign brings to life the core essence of Mally Beauty – that make-up is highly effective, a confidence booster, mood-lifter, and a enjoyable type of selfcare.Since inception, Mally Beauty’s mission has been to empower everybody to really feel their most assured. The model believes {that a} day-to-day full-glam magnificence routine sparks pleasure and creates a ritual to look ahead to. The ‘Life is Better with Makeup’ marketing campaign illustrates this message, inspiring girls so as to add glamour to their on a regular basis routine, even in surprising locations just like the gymnasium, whereas giving delivery, or finishing family chores.Roncal appears to be like past the pattern of “no make-up make-up” and minimalism by embracing what she calls “Maxed-Up Makeup.” To usher on this new period of daring magnificence, the model will launch the Maxed-Up Makeup Kit, a limited-edition package of six Mally Beauty merchandise together with one of the best promoting Poreless Face Defender, The Plush Pen Concealer, Evercolor Shadow Stick, Evercolor Starlight Waterproof Eyeliner, More is More Mascara, and Positive Color Lip and Cheek Stick. The curated full sized assortment provides shoppers the inventive freedom to create any look they need to face, it doesn’t matter what the day brings. The first 10 individuals to buy the package robotically win a customized digital masterclass with Mally Roncal herself. Winners will study suggestions, tips, and strategies for making use of make-up that enables them to really feel glamorous, even when doing probably the most mundane on a regular basis process.Available completely on Mally.com, the Maxed-Up Makeup Kit will retail for $95 (valued at $159).About Mally Beauty: Mally Roncal is a famend movie star make-up artist whose spectacular consumer roster has included Beyonce, Alicia Keys, J.Lo, and Celine Dion. Her pro-inspired make-up line, Mally Beauty delivers a wholesome dose of pleasure, love, and glamour to make-up fanatics all over the place. Leveraging Mally’s 20-plus years of experience and reflecting her ardour for daring self-expression, the bulletproof and brightening make-up assortment provides clients the boldness to embrace their distinctive magnificence, including glamour to their lives and serving to them look good, really feel good and get after it. After promoting out in a record-breaking 36 minutes upon launch in 2005, Mally Beauty’s best-selling Poreless Face Defender, Evercolor Shadow Stick and different high-quality make-up merchandise proceed to be bought at QVC (US and UK), Amazon, mally.com and choose retailers.Story continuesFor extra info, please contact [email protected] BeautyMally BeautyCisionView authentic content material to obtain multimedia:https://www.prnewswire.com/news-releases/mally-beauty-celebrates-brand-relaunch-with-life-is-better-with-makeup-campaign-301487652.htmlSOURCE Mally Beauty

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