In 2017, Diva by Cindy launched its very first retail retailer and solely a yr later the merchandising machine idea got here into full impact for Black vacationers and their needs for Black-owned hair care.
Diva by Cindy merchandise and merchandising machines have been extremely praised and featured extensively nationally and internationally, together with a presence in Black Enterprise journal, and in Accra, Ghana.
The Black-owned hair care merchandising machine made its first look at BWI’s Concourse D in 2019. The merchandising machine sells full dimension and travel-size merchandise from the Diva by Cindy line, together with a number of the model’s hottest merchandise, such because the ‘Stimulating Shampoo’ and the ‘Sulfate free shampoo’.
Diva by Cindy is the primary pure haircare model to launch a merchandising machine. Since launching merchandising machines in Baltimore Washington International airport and Arundel Mills Mall, the corporate is got down to increase and make pure hair care accessible to all.
In early 2020, a brand-new Diva by Cindy merchandising machine opened and as of Spring 2021, a Diva by Cindy merchandising machine will be present in Fort Belvoir.
Former registered Nurse and veteran salon proprietor, Cindy Tawaiah, is creator behind Diva by Cindy hair care model in addition to the founding father of Diva Day Spa and Healing Center, which opened in Maryland, Baltimore. Combining her love for drugs and therapeutic along with her data of how to assist the area people, the Diva by Cindy franchise was born.
As highlighted on the web site, this pure Black-owned hair care vary goals to guard Black ladies from harsh chemical compounds in addition to uplift them and their communities. The proceeds from the sale of hair merchandise are used to assist victims of home violence. The “Diva Project” gives extra details about this system.
The Black-owned spa and therapeutic heart has made waves of its personal in the neighborhood, and the merchandising machines have supplied Black vacationers with some aid throughout their travels from Baltimore airport.
https://travelnoire.com/diva-by-cindy-black-owned-hair-care-brand-sold-in-airport-vending-machines
