Monday Haircare to expand to Europe after successful UK launch

THE WHAT? Monday Haircare has revealed plans to expand into additional European markets subsequent yr, in accordance to a report revealed by Beauty Inc.THE DETAILS Fresh from its debut in Ireland, the New Zealand-based ‘accessible luxurious’ hair care model is making ready to hit cabinets within the Netherlands, Italy and Germany in early 2022.The model is but to announce its European retail companions however is bought within the UK through Tesco and Beauty Bay and is about to seem on Asos imminently.THE WHY? Having arrived within the UK final summer time, the model has seen its world gross sales hit 6 million models, which it says is thanks to its cult following and recognition amongst youthful audiences. The market has served as a ‘good testing floor’ for Europe, in accordance to Founder Jaimee Lupton, per Beauty Inc.

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