DOLLAR SHAVE CLUB UNVEILS NEW “RELATIONSHIP SAVER” CAMPAIGN TO STOP RAZORS FROM BEING BORROWED AND RESTORE HAIR-REMOVAL HARMONY BETWEEN PARTNERS

The Club Brings Back the Relationship Saver Deal to Prevent Relationship Stress Caused by Borrowed Razors This Holiday SeasonMARINA DEL REY, Calif., Dec. 15, 2021 /PRNewswire/ — Today, Dollar Shave Club, the unique shave subscription model that gave the shaving trade a complete new look and spawned many imitators, is saying its “Relationship Saver” marketing campaign…since you should not have to decide on between an in depth shave and staying near your accomplice. Launching simply in time for the aggravating vacation gift-giving season, the marketing campaign includes a new nationwide tv spot selling the model’s Relationship Saver Deal, so you may by no means once more face the ghastly shock of discovering another person’s hair in the one that you love blades after they have been borrowed.The Club Brings Back the Relationship Saver Deal to Prevent Relationship Stress Caused by Borrowed Razors This Holiday SeasonInspired by the truth that almost one in 4 ladies (24.4%) admit to having used another person’s razor to groom their bikini space or armpits, this new marketing campaign will proceed the trouble that started with the grooming model’s “Borrowed for a Reason” promotion in 2020.”Great razors like ours get borrowed even should you do not realize it…by important others, roommates, associates, household, you identify it,” mentioned Kerry Sullivan, Chief Marketing Officer at Dollar Shave Club. “There’s no higher time to get your family members their very personal high quality razor than through the vacation season, which is why we’re making it simpler than ever by bringing again our two razor deal.”The new advert spot will run throughout nationwide broadcast and cable networks beginning later this month, together with social and digital extensions. The advert showcases the grooming model’s signature wit, telling the story of a girl who borrows her accomplice’s modern Dollar Shave Club razor (over her drained, very pink, and certain overpriced one). After shaving her pits, toes, and — ahem — nether areas, we discover that she’s left a fuzzy little current for her unsuspecting accomplice…proving that irrespective of how in love you might be, your razor ought to keep yours.Story continuesAlongside the advert, the model is bringing again the Relationship Saver Deal so that folks can share their favourite razor with out truly having to share their razor. Available now for a restricted time for $10 (normally $24!) for brand new members, the deal contains two of the membership’s metallic razor handles (conveniently in two totally different colours to keep away from mix-ups) and a 6 blade razor cartridge.Starting immediately, go to DollarShaveClub.com/Saver to enroll and buy a Relationship Saver Deal and tune in to tv screens nationwide to see Dollar Shave Club’s latest business later this month.About Dollar Shave Club Since our founding in 2011, DSC has remodeled from a one-product subscription firm to a multinational, multi-channel, cross-category way of life model — and it is all due to our various, devoted members. Whether you have been with us from the beginning or simply received right here, everybody’s welcome in our Club. And you could be certain we have your again, entrance, and all over the place else with merchandise, content material and inspiration designed to offer options to all of your grooming issues. Because at DSC we imagine in normalizing self-care so that each man — no matter his fashion — could be his finest self, every single day.For extra info on our mission (and our portfolio spanning shave, skincare, oral care, physique care and haircare), go to www.dollarshaveclub.com or observe @DollarShaveClub on Twitter, Facebook and Instagram.About Unilever North America Unilever is among the world’s main suppliers of Beauty & Personal Care, Home Care, and Foods & Refreshment merchandise, with gross sales in over 190 international locations and merchandise utilized by 2.5 billion individuals every single day. We have 149,000 workers and generated gross sales of €50.7 billion in 2020. Over half of our footprint is in creating and rising markets. We have round 400 manufacturers present in houses everywhere in the world. In the United States and Canada, the portfolio contains iconic model equivalent to: Dove, Knorr, Hellmann’s, Lipton, Magnum, Axe, Ben & Jerry’s, Degree, Dollar Shave Club, Q-tips, Seventh Generation, St. Ives, Suave, TRESemmé, and Vaseline.Our imaginative and prescient is to be the worldwide chief in sustainable enterprise and to show how our purpose-led, future-fit enterprise mannequin drives superior efficiency. We have an extended custom of being a progressive, accountable enterprise. It goes again to the times of our founder William Lever, who launched the world’s first purposeful model, Sunlight Soap, greater than 100 years in the past, and it is on the coronary heart of how we run our firm immediately.The Unilever Compass, our sustainable enterprise technique, is got down to assist us ship superior efficiency and drive sustainable and accountable development, whereas:bettering the well being of the planet;bettering individuals’s well being, confidence and wellbeing; andcontributing to a fairer and extra socially inclusive world.While there’s nonetheless extra to do, we’re proud to have been acknowledged in 2020 as a sector chief within the Dow Jones Sustainability Index and – for the tenth-consecutive 12 months – as the highest ranked firm within the 2020 GlobeScan/SustainAbility Sustainability Leaders survey.For extra info on Unilever U.S. and its manufacturers go to: www.unileverusa.comFor extra info on Unilever Canada and its manufacturers go to: www.unilever.caMedia Contact Abbey Tozer [email protected] Shave ClubCisionView unique content material to obtain multimedia:https://www.prnewswire.com/news-releases/dollar-shave-club-unveils-new-relationship-saver-campaign-to-stop-razors-from-being-borrowed-and-restore-hair-removal-harmony-between-partners-301445857.htmlSOURCE Dollar Shave Club

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