‘Above everything else, we treasure the loyalty and support of our wonderful clients’: Meet the Gloucestershire boutique hair salon owner –

Sara Rigby-Holmes leads the group at boutique hair salon 5 On The Square in Cheltenham.

The enterprise group in Gloucestershire is bursting with gifted, formidable and profitable ladies, throughout various sectors from retail to STEM – and SoGlos is proud to be celebrating them in our Meet the Gloucestershire ladies in enterprise sequence.
Following the rebrand of her vastly profitable boutique hair salon, SoGlos spoke to Sara Rigby-Holmes about 5 On The Square, her profession thus far and what impressed her to begin her personal salon in the first place.

About the skilled – Sara Rigby-Holmes from 5 On The Square

As the owner of 5 On The Square in Cheltenham, Sara Rigby-Holmes leads a group of gifted people at her premium hair salon.
Formerly often called the Stuart Holmes Salon, it has gained a string of awards, being one of only some in the UK to be topped Salon of the Year by the British Hairdressing Business Awards – and was just lately relaunched underneath its new identify.
For extra info, go to 5onthesquare.co.uk.

Tell us a bit about you.
I’m Sara Rigby-Holmes, proud owner of 5 On The Square. I’ve the pleasure of directing an in depth household of uniquely gifted people right here in our lovely salon on Cheltenham’s Imperial Square.
I grew up in Cheltenham and have many treasured recollections of the city, from my faculty days to my grandmother’s day by day walks in Imperial Gardens, simply yards from the salon steps.
I spent the Noughties in London, the place I loved a dynamic gross sales, advertising and finance profession in the world of 5-star luxurious lodges. Working with The Savoy Group, I repeatedly stayed at The Savoy on the Strand and Claridge’s in Mayfair, and learnt not solely profitable enterprise abilities, however acquired an appreciation for the luxurious private touches and distinctive buyer expertise they provided.
Returning to Cheltenham, I used everything I’d learnt to arrange a salon which was utterly distinctive and in contrast to something the city had ever seen.
What makes your salon so distinctive?
Just like the boutique lodges of my previous, our purchasers ‘test in’ to the reception, make themselves at house with a cappuccino in the lounge, take pleasure in meticulous consideration to element and particular extras all through their time at the salon.
Twenty years have now passed by since the salon opened and we stay Cheltenham’s boutique hair vacation spot and a thriving contributor to the native space.
You’ve just lately rebranded as 5 On The Square, inform us about that.
Inspired by our illustrious handle, together with the enter and support of our shut-knit group and the artistic steering of native model company Culpepper & Co, the new ‘5 On The Square’ visible id represents the type, magnificence and heat of the enterprise, and most significantly, its loyal shopper base.
Celebrating the salon’s 20-yr heritage as Cheltenham’s premier boutique hair vacation spot, we proceed to redefine haircare requirements and ship the final expertise for purchasers.

What has modified since your rebrand?
The salon has had a refreshed fascia and a brand new inner look to supply a relaxed boutique expertise with a concentrate on self-care throughout all 4 flooring of the regency townhouse.
The identify, model and atmosphere of the salon have been designed to embody the boutique lodges of my previous.
5 On The Square will proceed to supply a menu of tailor-made companies from our gifted hair stylists, colourists and magnificence creatives that clients have come to know and love, while providing a trusted line of merchandise and an enhanced provision of loyalty advantages.
What impressed you to rebrand the salon?
My ardour for high quality, creativity and innovation in haircare and buyer expertise has paved the approach for the model’s evolution.
We all the time encourage purchasers who’re on the lookout for a contemporary new look to be courageous and embrace change – now it’s time for us to do the similar. It’s been an actual group effort with each member of workers contributing to the course of, and we’re all so pleased with our new picture.
Above everything else, we treasure the loyalty and support of our wonderful purchasers and need them to like their time right here. They reward us with their belief, heat and laughter and, in return, every one of us takes satisfaction in offering an distinctive normal of care and consideration to element, with excellent outcomes.

For extra details about Sara Rigby-Holmes and 5 On The Square, go to 5onthesquare.co.uk.

© SoGlosWednesday 24 November 2021


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