The model goals to succeed in Rs 500 crore in income in the following two yearsAyurvedic magnificence model Vedix has roped in actor Avika Gor to launch a digital campaign for selling its haircare vary. The campaign might be promoted throughout the model’s social media platforms, Facebook, Instagram, Youtube, and over-the-top (OTT) platforms beginning Monday. “With Vedix, we’re bringing, trueness of 5,000 years outdated Ayurveda in a recent type. Ayurveda teaches us to customize as per particular person wants. We have efficiently helped lakhs of shoppers to interrupt the fixed trial and error cycle by offering them excessive efficacy merchandise that work,” Jatin Gujrati, enterprise head, Vedix, stated.“Work stress, lengthy working hours depart all of us with virtually no time to care for our hair and pores and skin. Vedix was born to assist our upwardly cellular prospects to arrest their hair and pores and skin considerations with out worrying about unwanted side effects which are sometimes brought on with the repeated use of chemical base cosmetics,” Gujrati added.Vedix claims to have an accounting fee of return (ARR) of Rs 160 crore. It goals to succeed in Rs 500 crore in income in the following two years, the model claimed. It not too long ago launched few new merchandise to strengthen its focus throughout three main classes – hair, face and oral market phase. As the model is engaged on offering customised Ayurvedic options in the life-style and wellness phase, it desires to interrupt the vicious cycle of trial and error that results in unsatisfactory outcomes, Vedix stated.In September, the model roped in actor Kunal Kapoor for its digital advertising campaign. The earlier campaign was additionally designed to advertise its hair care vary of merchandise. With its first Bollywood collaboration, the model wished to extend its attain amongst male customers.Read Also: Tilt Brand Solutions appoints Michelle Suradkar as COORead Also: Morepen unveils a new campaign with Boman IraniFollow us on Twitter, Instagram, LinkedIn, Facebook Get stay Stock Prices from BSE, NSE, US Market and newest NAV, portfolio of Mutual Funds, Check out newest IPO News, Best Performing IPOs, calculate your tax by Income Tax Calculator, know market’s Top Gainers, Top Losers & Best Equity Funds. Like us on Facebook and comply with us on Twitter.BrandWagon is now on Telegram. Click right here to affix our channel and keep up to date with the most recent model information and updates.
https://www.financialexpress.com/brandwagon/vedix-ropes-in-actor-avika-gor-for-its-new-digital-campaign/2351524/
