Move over, Dyson – there’s a brand new vacuum-cleaner-turned-beauty-manufacturer on the town. Homecare model Shark, finest recognized till now for its cordless vacuum cleaners, has simply launched its premium-priced Style iQ hairdryer. Like Dyson, Shark is taking the tech developed in its 18 years of floorcare innovation to create a haircare product that may rival the most important manufacturers. The query is whether or not it’s bitten off greater than it could chew.Without wishing to spoil the shock, it hasn’t. The ends in our testing have been spectacular – the dryer dried our hair effectively and constantly for smooth and shiny outcomes. At £230, it’s the value that will show significantly troublesome to swallow, however there are many the explanation why you must strongly think about paying the premium.Buy now from John LewisShark Style iQ hair dryer evaluation: What do you get for the cash?Shark’s Style iQ is available in a neat matte black end; at current, there aren’t any different color choices, however the matte black appears to be like sensible and fashionable.The motor inside offers a relatively modest-sounding 1,520 watts of styling energy: that’s an honest sufficient motor for the house market, if a bit of lower-powered than the 2000+ watts boasted by its predominant rivals, the GHD Helios and the Dyson Supersonic.The dryer options 3 warmth and three airspeed settings that are independently adjustable, so it’s straightforward to modify from a fast rough-dry to a cooler setting for precision blowing. There’s additionally a useful cool shot setting, to seal the cuticle and set your type if you’ve completed drying.The Style iQ comes with two styling attachments within the field – an adjustable concentrator nozzle for easy, shiny styling, and a diffuser attachment for curls. The concentrator nozzle will be adjusted from a wider opening for quick drying to a narrower airpath that smooths the cuticle and shapes hair exactly for a glossy blowout. The diffuser attachment has intelligent extendable prongs to succeed in deeper into the roots of curly hair and supply nice quantity and elevate – the primary instance of adjustable prongs we’ve seen on a diffuser attachment. The attachments clip and twist onto the dryer, triggering really useful sensible warmth and airflow settings as they snap into place; these settings can then be manually adjusted if you happen to don’t agree with the producer’s suggestions. A 3rd brush accent, designed to make glamorous red-carpet type blowouts easy to realize at residence, will be bought individually for £30.As with many fashionable hairdryers, the Style IQ makes use of ionic know-how to cost air particles with unfavourable ions in an effort to break up water molecules in your hair. This helps cut back warmth injury by drying the hair extra shortly and evenly, whereas on the similar time distributing moisture by way of the hair for shiny and hydrated locks.The Style iQ weighs 500g, just like different premium hairdryers, and has a good-length 2.5m wire to permit straightforward motion of the dryer round your head.READ NEXT: Achieve beachy waves with our favorite curling wandsShark Style iQ hair dryer evaluation: What’s the dryer like to make use of?The Shark Style iQ feels comfy to carry and use, with a properly balanced, compact design.The pace and temperature controls are straightforward to modify between – merely flick the swap on the aspect of the dryer to independently select the warmth and airflow that most accurately fits your hair kind. Even on the highest airflow settings, it isn’t significantly noisy in use. The two attachments that include the dryer really feel strong and click on neatly into place. The clever controls which can be triggered by the equipment are a neat contact; we discovered that the smart-selected air and warmth settings labored effectively with no need to regulate manually, but when for any purpose you like a unique setting it’s straightforward sufficient to flick the switches to your most popular settings.Results from our testing have been optimistic for each pace and situation: our tester’s shoulder-length hair went from freshly-washed to totally styled in round 25 minutes and felt smooth and easy after drying, with no frizz or the marginally “toasted” odor that may typically come up from warmth styling.Buy now from John LewisShark Style iQ hair dryer evaluation: Are there any downsides?The main draw back of Shark’s dryer is its value. At £230, the Style iQ sits squarely between its two most blatant rivals, the Dyson Supersonic at £300 and the GHD Helios at £160. That’s a good sum to be spending on a hairdryer, and the Style iQ is clearly marketed at professionals and individuals who take their residence styling critically.READ NEXT: These are the perfect hair straighteners to go well with all budgetsShark Style iQ hair dryer evaluation: Should I purchase it?The Style iQ’s efficiency goes an extended technique to justifying the value. Powerful airflow dries hair effectively with out the necessity for extreme warmth, and the mix of ionic know-how and sensible warmth/pace settings make mild work of its drying duties.In brief, it is a highly effective, salon-style hair dryer that dries hair shortly, and the versatile settings make it straightforward to get nice outcomes. It is a premium product at a premium value, however if you happen to blowdry usually then the standard of the outcomes on provide right here make this a great long-term funding.Buy now from John Lewis
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