Deepika Padukone adds another feather in her cap, will launch global lifestyle brand with roots in India

Actor, producer, psychological well being activist, investor – Deepika Padukone dons many hats.
And now, the global star, who’s all set for her second Hollywood movie, has introduced a lifestyle brand that will be rooted in India.
The brand will have global attain and attraction, and the primary class of the launch will embody magnificence and skincare.

The 35-year-old ‘Piku’ star in a press release mentioned, “India, I consider, has all the time been positioned uniquely. While now we have great entry to the remainder of the world, we’re a rustic that’s wealthy in values, tradition and heritage; one thing we’re extraordinarily pleased with. Therefore, our endeavour is to construct a brand that’s rooted in India but global in its attain and attraction.”
The brand is predicted to roll out in 2022.
Currently, Padukone – who was named on Time Magazine’s 100 Most Influential People in the World record in 2018, is gearing up for director Shakun Batra’s mission, co-starring Ananya Panday and Siddhant Chaturvedi. She can be filming for the Indian remake of Anne Hathaway and Robert De Niro’s ‘The Intern’ alongside with Amitabh Bachchan, who stepped into Rishi Kapoor’s footwear after the actor’s demise.
Earlier in the pandemic, India’s different global star Priyanka Chopra additionally launched a haircare brand, Anomaly.
Priyanka Chopra’s Pandemic-Businesses Prove She Is One Of The Most-Successful Entrepreneurs…PeeCee: Our Everyday Business-InspirationPandemic might have been a troublesome time for many, professionally. But, that is not the case with our Desi woman – Priyanka Chopra Jonas.The ‘Fashion’ actress made it to Fortune India’s Top 50 Most Powerful Women record 2020 on the thirty seventh spot, proper after actress-producer Anushka Sharma.From opening New York restaurant Sona to launching haircare brand Anomaly, Mrs Jonas has proved her entrepreneurial expertise, particularly in the course of the pandemic.On her thirty ninth birthday, here is a take a look at all of the pandemic-businesses our beloved PeeCee launched. The Food-preneur Is Right hereOfficially launched on March 26, 2021, PeeCee visited her restaurant – SONA – in New York for the primary time in finish of June after ease of lockdown rules in the US. Calling it her ‘labour of affection’, the actress mentioned that it took her 3 years of planning to lastly launch the restaurant.Chopra Jonas mentioned that restaurant options beautiful interiors, gorgeous artwork by Indian artists (that are on the market) and scrumptious meals and drinks. It additionally has a namesake non-public eating room, referred to as Mimi’s.”SONA is the very embodiment of timeless India and the flavours I grew up with,” she wrote on her social media publish. Summer In A CanPeeCee’s affiliation with meals & drinks was not restricted to Sona. The actress collaborated with glowing water brand BON V!V Spiked Seltzer in creating a brand new flavour in mid-April 2021 throughout the US.After researching, sampling and testing for months, Chopra Jonas unveiled Raspberry Dragonfruit flavour. “It’s gentle, refreshing and tastes like summer time in a can,” she described.During the pandemic, the actress had been recurrently sharing cocktail recipes with her followers on social media.The Brunette MagnificenceOn January 31, PeeCee launched her sustainable haircare brand, Anomaly. From liquid and dry shampoo to deep-conditioning masks and conditioners, the haircare brand gives vegan and cruelty-free merchandise for shine, smoothening and quantity.The actress mentioned she took round a year-and-a-half to rigorously create the merchandise. “I noticed a spot in the marketplace for inexpensive, clear and sustainable haircare, particularly at an inexpensive worth level,” she wrote on social media.In an try to restrict the quantity of latest plastic that finally ends up in landfills and oceans, The Anomaly Haircare’s packaging crew stripped away all pointless packaging and invested extra in the formulation.The merchandise are at present accessible at Target and its personal web site in the US. Some ‘Unfinished’ BusinessTwo years after rigorously engaged on her memoir, PeeCee lastly launched ‘Unfinished’ to the world in October final yr.The memoir made it to the bestsellers’ record in the US inside 12 hours after its launch. In India, it was sold-out. Within a number of months, the memoir featured in The New York Times’s best-seller record in February 2021.The e book traces Chopra Jonas’s journey as an actress in Bollywood to a global title in Hollywood. It additionally has a set of essays and tales.

https://economictimes.indiatimes.com/magazines/panache/deepika-padukone-adds-another-feather-in-her-cap-will-launch-global-lifestyle-brand-with-roots-in-india/articleshow/86029783.cms

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