Curated Conscious Beauty Solutions Online Platform, Aardae, Launches In Singapore

SINGAPORE – Media OutReach – 8 September 2021 – Aardae, a thoughtfully curated on-line platform celebrating sustainable, non-toxic and cruelty-free merchandise launches in Singapore to introduce an intensive choice of the best magnificence merchandise sourced from worldwide indie manufacturers to Southeast Asia. Promising a various number of high-performance merchandise with massive following internationally, Aardae showcases an thrilling vary of merchandise that are appropriate for all pores and skin varieties. Having analyzed the skincare market in Singapore and understanding varied transitions within the significance of sustainable non-toxic merchandise inside Asia, Aardae guarantees to convey fellow fans’ varied choices by means of their pioneer platform. Co-founded by two passionate entrepreneurs, Shweta Gupta and Darshana Balagopal, Aardae’s philosophy is sharing information about merchandise that aren’t merely closely embedded in acutely aware magnificence however additionally promise excessive efficacy. Aardae has fastidiously curated 1,000 merchandise from 40 distinctive manufacturers together with worldwide favourites equivalent to Dot & Key, Juicy Chemistry, OCEGLOW, Purearth, Earth Rhythm and Omorfee. Committed to high quality, Aardae performs in-house shopper testing on every product previous to its inclusion into {the catalogue}. Co-founder Shweta Gupta mentioned, “At Aardae, we imagine in solely curating merchandise which can be excessive in high quality. Patrons can relaxation assured that each side of every model and product has been thought-about and put by means of goal and stringent testing earlier than being provided. As skincare afficionados, we wished to shut the prevailing hole and give you a platform that’s primarily the first-of-its-kind. While we’re thrilled to introduce these fabulous manufacturers to Singapore, we’re equally looking forward to shoppers to be launched to a devoted clear magnificence platform equivalent to Aardae as a one cease answer for all their hair and pores and skin wants.” Consumers can discover ethically-sourced and thoughtfully manufactured skincare and haircare merchandise which can be extremely versatile and appropriate to trendy existence. Driven by the will for shoppers to be extra conscientious and educated about their purchases, Aardae goals to offer choices which can be commited to lowering carbon footprints and minimal environmental influence. Co-founder Darshana Balagopal mentioned, “We are closely rooted in acutely aware magnificence and it’s important that our platform echoes these beliefs. With so many complicated choices obtainable globally, the problem was to shortlist merchandise that had been protected for shoppers and the planet. We hope to encourage sensible shopping for selections and induce increased ranges of mindfulness to the surroundings utilizing fewer extremely environment friendly merchandise.” More info:

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