Amyris Closes Acquisition Of Beauty Labs Combining Synthetic Biology Leadership With Digital Innovation

EMERYVILLE, Calif., Sept. 7, 2021 /PRNewswire/ — Amyris, Inc. (Nasdaq: AMRS), a number one artificial biotechnology firm in Clean Health and Beauty markets by its client manufacturers and a prime provider of sustainable and pure substances, at the moment introduced that, on August 31, it closed the acquisition of Beauty Labs International Ltd. (“Beauty Labs”), a pacesetter in AI know-how that gives breakthrough linked client experiences to the sweetness and wellness group.  
Amyris is accelerating its progress and market management in clear magnificence by including digital innovation, machine studying and information science to additional improve the buyer expertise of its household of client manufacturers consisting of Biossanceâ, Pipetteâ, Terasanaâ, Costa Brazil, OLIKA, Rose Inc. ™and JVN™, These Amyris manufacturers will leverage Beauty Labs’ main AI know-how to create compelling, personalised, linked client experiences and additional speed up the expansion of Amyris’ ecommerce income.
Beauty Labs is an information sciences and machine studying know-how firm that has developed one of many main client purposes for “strive before you purchase” shade cosmetics. This know-how applies the ability of machine studying and AI know-how to match shade cosmetics merchandise with pores and skin tone. Beauty Labs can also be creating superior software program that assesses pores and skin situations to make product suggestions to enhance pores and skin well being, together with a person interface to trace pimples and different pores and skin situations so that buyers can absolutely profit from the suite of Amyris’ main clear magnificence and pores and skin remedy choices.
Amyris has already commenced the mixing of the Beauty Labs know-how into its direct-to-consumer web sites with promising early outcomes on the Rose Inc. direct-to-consumer channel of a better conversion to buy for customers utilizing the colour matching know-how. Beauty Labs and MG Empower, the influencer advertising and digital innovation companion acquired by Amyris final month, symbolize crucial elements of Amyris’ technique of deepening the sweetness client relationship and delivering the most effective digital retail magnificence expertise. These applied sciences deepen the buyer expertise of Amyris’ distinctive portfolio connection from the creation of differentiated sustainable substances by its Lab-to-Market™ science and know-how to the formulation into client merchandise which might be higher for folks and the planet. Amyris’ path to manufacturing at scale and to commercializing substances outpaces its peer group in artificial biology. Squalane, Hemisqualane, Biosilica and CBG, Amyris substances which might be naturally produced from clear fermentation, differentiate consumer-oriented merchandise and ship important income progress. The bridge between substances, clear magnificence merchandise and ecommerce applied sciences proof the ability of Amyris’ vertically built-in enterprise mannequin and its deep reference to the buyer.
“We are delivering the quickest income progress of any artificial biology platform on the planet and generate extra whole income than the combination of our speedy friends,” commented John Melo, President and Chief Executive Officer of Amyris. “We are advancing our management place by deepening the connection with customers to allow us to ship extra worth whereas rising our share of pockets by our direct-to-consumer enterprise. Influencers are more and more changing into the direct sellers of product by their platforms and we need to lead this transition with information science. We are already benefiting from these strategic strikes and are on observe to ship our greatest quarter in client income by far.”
About Beauty LabsBeauty Labs International Ltd., wholly owned by Amyris, with bases in each the UK and US, is a know-how firm that pioneers the way forward for enhanced actuality in magnificence and wellness. Consumer expectations are quickly altering, and they’re in search of manufacturers and merchandise that perceive ‘who’ they’re and ‘what’ they stand for in a customized and interactive means. Beauty Labs enhanced actuality experiences put the shopper first, embracing their sense of immediacy, leveraging the acquainted, and conserving interactive moments brief and assistive.
About AmyrisAmyris (Nasdaq: AMRS) is a science and know-how chief within the analysis, growth and manufacturing of sustainable substances for the Clean Health & Beauty and Flavors & Fragrances markets. Amyris makes use of a powerful array of unique applied sciences, together with state-of-the-art machine studying, robotics and synthetic intelligence. Our substances are included in over 20,000 merchandise from the world’s prime manufacturers, reaching greater than 300 million customers. Amyris is proud to personal and function a household of client manufacturers – all constructed round its No Compromise® promise of unpolluted substances: Biossanceâ clear magnificence skincare, Pipetteâ clear child skincare, Purecane™, a zero-calorie sweetener naturally derived from sugarcane, Terasanaâ clear skincare remedy, Costa Brazil luxurious skincare, OLIKA hygiene and wellness, Rose Inc.™ clear shade cosmetics and JVN™ clear haircare. For extra data, please go to http://www.amyris.com.
Amyris, the Amyris emblem, No Compromise, Biossance, Pipette, Purecane, Terasana, Rose Inc. and Lab-to-Market are logos or registered logos of Amyris, Inc. within the U.S. and/or different international locations.
Forward-Looking StatementsThis launch incorporates forward-looking statements, and any statements aside from statements of historic truth could possibly be deemed to be forward-looking statements. These forward-looking statements embody, amongst different issues, statements relating to Amyris’ expectations that the Beauty Labs acquisition will contribute to Amyris’ progress and market management by enhancing the buyer expertise of its household of manufacturers; Amyris’ perception that its manufacturing and commercialization functionality outpaces its artificial biology peer group and that it’s delivering the quickest income progress of any artificial biology platform on the planet and producing extra whole income than the combination of its speedy friends; and Amyris’ expectations relating to delivering its greatest quarter in client income. These statements are based mostly on administration’s present expectations and precise outcomes and future occasions could differ materially on account of dangers and uncertainties, together with dangers associated to any delays or failures within the profitable launch of a clear skincare model; potential delays or failures in growth, manufacturing, regulatory approval and commercialization of merchandise, dangers associated to Amyris’ reliance on third events; Amyris’ liquidity and skill to fund working and capital bills; and different dangers detailed every so often in filings Amyris makes with the Securities and Exchange Commission, together with Annual Reports on Form 10-Okay, Quarterly Reports on Form 10-Q and Current Reports on Form 8-Okay. Amyris disclaims any obligation to replace data contained in these forward-looking statements, whether or not on account of new data, future occasions, or in any other case.
SOURCE Amyris, Inc.
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