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Cinthol from the home of Godrej Consumer Products Limited (GCPL) has introduced on board actor Siddharth Suryanarayan as the brand ambassador for Cinthol Health Plus cleaning soap.
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This affiliation is to drive consciousness concerning the well being cleaning soap, which supplies 99.9% germ safety together with a pleasing deo perfume. A brand new Cinthol Health Plus TVC campaign #HaiTaiyaarHum that includes Suryanarayan, conceptualised by Creativeland Asia, will even go reside to focus on product options and enhance visibility of the brand.
Cinthol, as a brand, has all the time stood for the philosophy of âAlive is Awesomeâ. It encourages folks to step exterior their consolation zone, be adventurous and expertise the fun of outside in all its glory. Cinthol Health Plus is the brand new entrant in the Cinthol household.Â Cinthol Health Plus symbolises being unafraid whereas taking over challenges and all the time ready. This thought is showcased by way of the brandâs new #HaiTaiyaarHum campaign.
Sunil Kataria, CEO, India and SAARC, Godrej Consumer Products Limited, stated, âCinthol is among the many iconic manufacturers that we’ve from the home of Godrej. With our new partnership with Siddharth, we count on to disrupt our core markets and additional strengthen the brand place. Together with Sidharth, we’re bringing the messaging of taking over oneâs duties fearlessly with the peace of mind of Cinthol. The new TVC anchored on fearless safety will deliver alive Cinthol philosophy of Alive is Awesome in a singular method. Unlike different well being soaps, Cinthol Health Plus delivers safety from germs with out compromising on perfume.â
Suryanarayan stated, âCinthol is a legacy cleaning soap brand which I’ve personally used over time.Â I will likely be endorsing Cinthol Health Plus, which stands for fearless safety. Being goal, agency and courageous are a few of the qualities which defines me as an individual. This is the explanation I really feel my collaboration with the brand makes full sense. Cinthol Heath Plus cleaning soap has the facility of 99.9% germ safety with a tremendous deo perfume, which makes you assured as you tackle on a regular basis challenges. Given the on-going Covid-19 state of affairs, Cinthol and I wish to encourage folks to proceed answering our name of responsibility as a result of we’ve the peace of mind of Cinthol Health Plus.â
Cinthol Health Plus and Suryanarayan intention to speak how the cleaning soap safeguards you from micro organism and viruses. Being constructed on the robust affiliation with safety outside, Cinthol Health Plus is a well being cleaning soap that offers all-round safety with a refreshing perfume.