Revolutionary Skincare Brand Ioniq skincare appoints Threepipe for market launch

Following a aggressive pitch, Threepipe has been appointed to help skincare model Ioniq Skincare throughout natural social, influencer, PR, paid social, paid search, search engine marketing and artistic.The exercise will give attention to each the UK and German markets as Ioniq Skincare launches its good spraying machine primarily based on distinctive and patented magnetic pores and skin know-how.Ioniq works by creating an attraction between the pores and skin and its liquid formulations and transforms skincare merchandise into droplets for even distribution all through the physique.The Ioniq One handheld machine negatively expenses the beauty formulation, which then is drawn to the pure conductivity of the pores and skin to ship quicker, extra even and rub-free functions of lotions to the physique. The skincare vary consists of solar safety, tanning and a physique serum and moisturiser serum. View this submit on InstagramA submit shared by IONIQ Skincare (@ioniq_skincare)Threepipe has offered pre-launch help from the spring, after which will construct up the model and efficiency media exercise to help the launch through the Ioniq Skincare web site in July.Jim Hawker, co-founder at Threepipe, stated: “It’s thrilling to be working with the Ioniq group to deliver such a revolutionary machine to the UK and German magnificence market.“We will initially be concentrating on early adopters of latest merchandise and know-how earlier than widening out to the viewers which can be wanting for an revolutionary option to clear up the age-old downside of making use of lotions in an excellent manner and in hard-to-reach locations.”Lena Ahn-Bosch, model supervisor at Ioniq, added: “We are delighted to be working with the Threepipe group that has such an excellent roster of shoppers within the magnificence market.“Having a accomplice that may take us to each markets with full media help throughout the channels was essential. We can’t wait to get going.”

https://www.thedrum.com/opinion/2021/07/21/revolutionary-skincare-brand-ioniq-skincare-appoints-threepipe-market-launch

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