Paco Rabanne launches first NFC-enabled ‘connected fragrance’ • NFCW

CONNECTED: Consumers entry digital content material by tapping the NFC chip within the bottle cap with their telephone
Consumers buying Paco Rabanne’s newest perfume for males can entry a variety of digital content material, together with details about the product, by tapping an NFC chip embedded within the bottle cap with their smartphone.
The France-based trend model has begun rolling out Phantom — its “first related scent” — in a refillable robot-shaped bottle that lets purchasers “connect with the Phantom universe” of interactive video games and different options by way of its built-in chip.
The perfume is at present accessible at airport obligation free outlets and different journey stores solely. A full retail launch is deliberate for later this month. 
Next: Visit the NFCW Expo to seek out new suppliers and entry free sources

Recommended For You

About the Author: Jessica