Ole Henriksen on how the skincare industry has changed

Internationally acclaimed Danish skincare model, OLEHENRIKSEN has touched down in Hong Kong, bringing its coveted formulation and cult-favourite merchandise to magnificence fanatics throughout the metropolis.

Bringing the #OleGlow to skincare addicts throughout Hong Kong, Ole Henriksen’s Scandinavian heritage and pleasure for all times is mirrored in his easy but potent skincare merchandise that intention to empower all people relating to reaching nice pores and skin. Founded in 1975, every particular person method “displays Ole’s Scandinavian sensibilities of well being and happiness,” in addition to his 30 years of expertise in the spa and skincare industry.

Bringing the model to life after his personal wrestle with cystic pimples, you’d by no means consider that Ole Henriksen has simply celebrated his seventieth birthday; beginning out by bringing purchasers skincare concoctions made in his personal kitchen, Ole has seemingly cracked the secret to ageing gracefully! We sat down with this magnificence and skincare mogul for his prime ideas on residing a wholesome way of life, in addition to his take on how the magnificence industry has changed since the ’70s. Read on…

Image credit score: Povl Thompsen for OLEHENRIKSEN

Your profession in skincare began together with your spas. How do you know it was the proper time to make your individual merchandise? What impressed you? 

At one level I had over 300 spas worldwide, with the one in Hollywood bringing in movie star purchasers! I’d convey my purchasers (movie star or not) merchandise that I made in my very own kitchen. Soon after, I used to be invited on TV programmes – together with Oprah, and ultimately I had a possibility to put in writing my very own e-book – “Ole Henriksen’s Seven-Day Skin-Care Program.“

The e-book included a seven day at-home skincare regime of selfmade merchandise. From there, I noticed an incredible demand for Ole merchandise. I formulated merchandise with a chemist and began a small mail order enterprise. The merchandise have been additionally stocked in hip boutiques like Fred Segal, and malls like Harvey Nichols in London and Henri Bendel in New York. And properly, the relaxation is historical past! It was my customers and their skincare journey that impressed me all the method – and to today – they proceed to encourage me in all my product developments. I’m ceaselessly grateful!  

“I would like folks to really feel like they’ve discovered what has been lacking from their skincare regime. Everyone deserves and might have the Ole Glow!”– Ole Henriksen

You’ve not too long ago launched in Hong Kong. Did you could have any expectations upon launch? Are there any merchandise that you simply really feel might be greatest sellers amongst the Asian market?  

[Laughing] Let’s be sincere – who doesn’t wish to be primary?! Whenever I launch in a brand new market, I would like folks to really feel like they’ve discovered what has been lacking from their skincare regime. I would like them to really feel like I’ve thought of their considerations and the Ole Glow is in sight. My personal pores and skin struggles led to creating OLEHENRIKSEN, and with that in thoughts, I wish to assist others with their very own pores and skin struggles. Everyone deserves and might have the Ole Glow! 

Asia is a fast-paced market the place folks all the time have their palms on the pulse of what’s subsequent. One of our final merchandise, the Banana Bright Eye Crème, which I believe might be a top-seller – is an eye fixed cream infused with vitamin C and banana powder impressed pigments that brighten, hydrate and scale back the look of darkish circle.  It additionally improves your concealer put on and works together with your make-up. The final multi-tasker!

OLEHENRIKSEN Banana Bright Eye Crème

With that in thoughts, what are 3 [of your] must-have merchandise out of your model, and why? 

[Laughing] It’s so laborious to choose solely three! But a few of my favourites are the C-Rush Brightening Gel Crème, Banana Bright Vitamin C Serum and Banana Bright Eye Crème.  

Banana Bright Vitamin C Serum: I like the reality it incorporates 15 p.c of a number of sources of secure Vitamin C, plus 5 p.c of polyhydroxy acids that immediately brightens, exfoliate and evens pores and skin tone, in addition to hyaluronic acid that helps plump the pores and skin with hydration.   

C-Rush Brightening Gel Crème: I like the stunning citrus aroma and the reality it instantly upon software improves on the pores and skin’s hydration stage by 140 p.c. 

Banana Bright Eye Crème: this eye cream is infused with vitamin C and banana powder impressed pigments that brightens, hydrates and reduces the look of darkish circled. It improves your concealer put on and works properly together with your make-up. Pro tip – You can combine Banana Bright Eye Crème together with your concealer after which apply for no creasing or cakey-looking pores and skin.

Which merchandise would you suggest for a local weather like Hong Kong the place we’re continually battling warmth and humidity?  

There is little question that my Balance franchise is the simplest at controlling extra oil circulate, making seen pores invisible, and helps to detoxify the pores and skin and scale back blemishes. It does it with out drying the pores and skin – protecting that matte, wholesome glow!  This franchise incorporates neem seed oil from India, alpha hydroxy acids, and lipo hydroxy acids to purify and detoxify and scale back blemishes. 

Use Find Your Balance Oil Control Cleanser, Balancing Force Oil Control Toner, and Cold Plunge Pore Remedy Moisturiser each morning and night time. Use Cold Plunge Pore Mask two occasions every week. You’ll love the cooling impact of Cold Plunge Pore Remedy Moisturiser & Cold Plunge Pore Mask particularly on super-hot and humid days.  

As somebody who’s been in the magnificence industry since the ’70s, how have you ever seen the industry change? Are there any traits that you’ve seen crop up again and again? 

I get this query so much, and I’ll say the one pattern I see time and time once more is glowing pores and skin! Everyone – no matter the era – it could possibly be skincare or in make-up – everyone seems to be after the glow! You should strive Banana Bright Vitamin C Serum, a strong age-defying serum that brings us brighter, bouncier pores and skin in seven days. Simply put – you’re going to get the Ole Glow! 

“Before anything, I guarantee wellness is at the forefront of the whole lot I do. From train to spending high quality time with these I like and taking time for my skincare routine.”– Ole Henriksen

Image credit score: Povl Thompsen for OLEHENRIKSEN

 It seems to be such as you’ve cracked the code relating to bodily ageing! Tell us about your skincare routine? 

I turned 70 in May! Can you consider it?! Honestly, I really feel nice bodily and mentally. Before anything, I guarantee wellness is at the forefront of the whole lot I do. From train to spending high quality time with these I like and taking time for my skincare routine. I begin day by day with the Find Your Balance Oil Control Cleanser & Balancing Force Oil Control Toner; I’ve oily pores and skin and this formulation deep cleans, purifies and balances my pores and skin to make sure that my pores and skin is balanced. I then use C-Rush Brightening Gel Crème and Banana Bright Eye Crème for daytime. This offers me the Ole Glow to start out my day and really feel assured in my very own pores and skin. For nighttime (as a result of sure, our pores and skin wants are completely different at night time), I take advantage of Glow 2OH Dark Spot Toner. For when I’ve blemishes, I soak cotton pads and relaxation them on the goal space for 3 minutes. I observe up with Banana Bright Vitamin C Serum then Goodnight Glow Sleeping Crème and eventually the Wrinkle Blue Bakuchiol Eye Gel Crème. I additionally exfoliate twice every week, and my latest go to is the Lemonade Smoothing Scrub. Not solely do I really feel like a deep facial, however the scent brings me again to Capri, Italy! 

Any ideas for these beginning to experiment with skincare? Any ‘hero’ elements to look out for in our merchandise? 

OLEHHENRIKSEN began from customised skincare – that strategy continues to drive every franchise. For these beginning to experiment with skincare or having to vary up their regime – it is very important keep in mind customisation is essential. What works for you in the summer season could not work in the winter, and the identical goes for day to nighttime. This is particularly true for these with delicate pores and skin. It’s okay to mess around together with your skincare, so long as you understand which actives and formulation don’t combine properly with one another.  

 If I’ve to choose one hero (which is difficult as I like all my elements equally) I’d say vitamin C. We all consider vitamin C after we come down with a chilly, however there may be way more to this ingredient. My curiosity on this ingredient began throughout my research as a nutritionist and continued all through my skincare product improvement. Vitamin C has a protracted listing of advantages – therapeutic, rebuilding collagen and elasticity, diminish advantageous traces, anti-inflammatory, calming and soothing. It does all of it! I knew that I wished to include this “free radical scavenger” into my skincare, and that’s how I created the Truth Serum. Vitamin C additionally strengthens the pores and skin’s capillaries – which impressed me to create the Banana Bright and C-Rush merchandise underneath the Truth franchise. It is mostly a energy home ingredient.  

“I began my skincare journey with cystic pimples and going via the transformation, was pivotal in how I constructed the model. I would like everybody that makes use of my merchandise to really feel a way of empowerment, to embrace themselves and love the particular person they’re.”–Ole henriksen

In your opinion, what units your model other than others in the market? 

I actually consider blissful pores and skin is gorgeous pores and skin – this ethos is at the coronary heart of OLEHENRIKSEN. My staff and I’ve a optimistic outlook on life and even after we face difficult moments, we push ahead to see the optimistic. I began my skincare journey with cystic pimples and going via the transformation, was pivotal in how I constructed the model. I would like everybody that makes use of my merchandise to really feel a way of empowerment, to embrace themselves and love the particular person they’re. There is an answer for all pores and skin points, and it doesn’t should be difficult. I developed every product with a “much less is extra” mindset. Each formulation was developed with a easy thought – exfoliate, replenish and remodel. Though every franchise is focused to a selected profit – prospects can combine and match relying on the wants of your pores and skin – and the altering climate. My final aim is for everybody to take pleasure in their skincare regime and have blissful pores and skin!  

OLEHENRIKSEN Balancing Force Oil Control Toner

The Ole way of life is filled with positivity, taking time for your self and hygge. Can you inform us extra about how you could have labored this philosophy into your merchandise? 

Asia is thought for skincare regimes that embrace a number of steps. Some even undergo seven steps! Hygge, the Danish way of life is all about taking time for your self. OLEHENRIKSEN merchandise are developed with a easy mindset – exfoliate, replenish and remodel and the means to combine and match. Everyone has completely different pores and skin situations and to not point out the various climate situations every metropolis has. We need our customers to not be slowed down with difficult skincare regimes, however as an alternative have time for themselves and the issues that convey them pleasure. I all the time say “Happy Skin is Beautiful Skin”.      

Tell us, what’s subsequent for the Ole Henriksen model? 

I can’t give away all my secrets and techniques, however I’ll say there may be an thrilling new launch arising. It is certain to remodel your pores and skin. I’ve been utilizing it each night time – not solely do I see it, however I really feel the distinction.  

Shop the interview under:

OLEHENRIKSEN Truth Range

OLE HENRIKSEN C-Rush Brightening Gel Crème

$375

OLEHENRIKSEN Balance Range

https://www.lifestyleasia.com/hk/beauty-grooming/skincare/ole-henriksen-skincare-products-industry-hong-kong-market/

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