OAKLAND, Calif., July 8, 2021 /PRNewswire/ — GoodBody is proud to open its doorways as the most recent Black-owned, self-care oasis in Oakland, California. As a enterprise impressed by Black-womxn’s magnificence wants, GoodBody presents elevated hair and sweetness providers and supplies its purchasers with a tailor-made selfcare expertise. The salon prioritizes Black folks of all genders with ranging hair sorts – a inhabitants that’s traditionally underrepresented within the magnificence trade.
GoodBody founder Brittany Barnes started her profession in journalism however after years of irritating and uninspired haircare experiences she determined to construct an answer to the issue that so many Black folks face. The salon’s opening was not with out hurdles; Barnes opened in October 2020 amidst COVID.
“2020 was a troublesome yr however seeing GoodBody flourish regardless of that actually highlighted the true want for an area that gives our company a spot to calm down, be seen and heard, and handled as people,” says Barnes. “So many textured hair womxn have to go to a number of locations to get their desired model – they get blowouts and haircuts at one salon, braids at one other. At GoodBody, we offer full-service haircare in a singular vacation spot with providers that talk to the range and great thing about textured hair.”
Often, Black salons don’t make inside design a precedence because of the elevated design prices and entry to capital. GoodBody has made it a precedence to create an area that’s thoughtfully curated. “It was necessary to make this house particular design-wise. There are usually not sufficient lovely areas created for black womxn,” says Barnes. Grand 25ft arches, daring and earthy colours, customized lighted mirror stations, and a shocking retail show come collectively to make GoodBody purchasers really feel handled past their haircare.
GoodBody has seen over 1,200 feminine and male-identifying purchasers. They are intentional and meticulous with each appointment, offering every buyer with a profile that particulars previous providers whereas advising them of non-public hair do’s and don’ts with hair well being as a precedence.
GoodBody is a self-funded, Black and womxn-owned enterprise and joins the wave of flourishing Black-owned companies within the magnificence trade and the Bay Area.
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