15 Best Korean Makeup Brands

Christine Giordano

When you hear the time period Ok-beauty, you seemingly consider skincare, however there are make-up manufacturers that deserve love too. Korean make-up manufacturers are continually evolving and setting tendencies within the international magnificence area. Expect progressive formulation that fuse coloration with pores and skin advantages and a few of the finest protection. “Korean make-up is sort of distinct,” explains Grace Okafor, CEO and founding father of Korean make-up model Dr. GIO Cosmetics. “It isn’t solely progressive within the inclusion of quite a lot of skincare components, however the merchandise are additionally very light-weight, giving a skin-like feeling or look,” This is why there are at all times important skincare components (like inexperienced tea and hyaluronic acid) in Ok-beauty merchandise, together with make-up.” Okafor says an instance of this kind of skincare and make-up fusion is a cushion basis —launched into the worldwide magnificence world by Ok-beauty. “Not solely is it very progressive, light-weight in formulation, but it surely additionally incorporates skincare components to offer a really pure base to the pores and skin,” she provides. Curious if Korean make-up is a match for you? If you’re eager about making your make-up routine extra pure and centered on skincare, then Ok-makeup is for you. The formulation in Korean make-up are crafted particularly to give attention to skincare advantages whereas supplying you with the make-up protection you want with out being overbearing to your pores and skin. “Anyone eager about skincare whereas carrying their make-up ought to look in the direction of Ok-beauty make-up,” Okafor says. Ahead, the 15 finest Korean make-up manufacturers together with a few of their most cherished merchandise.

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Innovative magnificence merchandise infused with pure components is the inspiration of (*15*). The components come from Jeju Island in Korea, the place the purest and potent components thrive in a volcanic aspect. In the merchandise, you may discover inexperienced tea, volcanic clusters, tangerine, and cherry blossoms, to call a number of. You’ll need to add the My Lip Balm to your cart ASAP. The lip balm has plant oils that moisturize your lips, and every balm has a refined tint that does not depart your lips sticky. The Pore Blur Pact (a pressed powder that absorbs extra oil whereas leaving the pores and skin wanting brilliant and refreshed) is one other make-up staple that you’ll love. 


Dr. Gio Cosmetics



Dr. Gio Cosmetics is a Ok-makeup model particularly made for Black pores and skin. The model adopted Korean tendencies to create merchandise that labored nicely for darker pores and skin tones. Their debut product is the Ultra 7 Brightening Foundation Cushion. “I like pure make-up seems, so the cushion helps to offer me a pure dewy and refined make-up look,” Okafor says. The basis made it attainable for these in search of deeper tones of their make-up to discover a product that labored nicely whereas receiving the advantages of Ok-beauty. “As an African, I included an African ingredient recognized for moisturization— Shea Butter, into our model because it was created for darkish pores and skin tones and folks of coloration,” Okafor provides.



For a holistic magnificence expertise, take a journey with Sulwhasoo. Harmony and steadiness are on the heart of this model which focuses on nature’s ecosystem. “Our journey to holistic magnificence originates from this heritage of treasured data that fastidiously treats the physique and thoughts as one, an understanding {that a} single herb alone by no means suffices,” Sulwhasoo’s web site states. The must-haves? The Makeup Balancer and the Essential Lip Serum. The balancer is a silky primer that makes your pores and skin look naturally dewy and even. Meanwhile, the Essential Lip Serum effortlessly glides throughout your lips, leaving a lightweight tint.


Amuse Makeup

Amuse’s enjoyable persona is seen all through every product. “AMUSE means that you can categorical your self with actual, important magnificence routines. All AMUSE merchandise are easy-to-use, however one-off in coloration play and utility,” the model’s web site reads. Try the Seongsudong Eye Palette which is wealthy in pigment. The colours are vibrant and do not fade or smear after a number of hours of damage. The Skin Tone Foundation is one other best-seller from Amuse. It’s a 2-in-1 product that mixes concealer and basis into one and likewise gives moisture.



As one among South Korea’s magnificence market leaders, Missha strives to encourage and empower with their trendy, progressive merchandise. Before a product is created, Missha extensively researches present tendencies and components to make sure that every product delivers probably the most advantages. Add the M Perfect Cover BB Cream SPF 42 PA+++ to your checklist of make-up to check—you will not be upset! This BB cream provides a buildable, full protection look whereas retaining your pores and skin moisturized and protected against the solar with a dose of SPF. The Dare Lip Tint Moist Velvet is one other favourite. It’s a sheer lip tint that turns into extra pigmented the longer you put on it (virtually like a temper ring on your lips 🔮).


Em Cosmetics

Em Cosmetics gives you with each instrument that you have to categorical your magnificence and creativity. The model gives a Face Cuddle Moisture Balm that prepares your pores and skin for make-up utility with a dose of hydration. The Flexibrow Clear Brow Gel transforms your brows by retaining them in place for probably the most definition. The formulation has pro-vitamin B5 that helps to maintain your brows nourished in order that they continue to be pure, not stiff.


Touch In Sol

Founder Sean Lim wished magnificence to be like Disney World—the happiest expertise on earth. This Ok-makeup model brings happiness and pleasure to your make-up routine by making its model mission that will help you discover your personal magnificence.  Looking so as to add happiness to your make-up assortment? Then, the Metallist Sparkling Foiled Pigment is for you. The metallic shades add simply the correct quantity of shimmer with out showing too juvenile. There are pure properties of diamond and pearl powders within the formulation, which add intense coloration and shine. Meanwhile, the Pretty Filter Perfect Finish Foundation pairs properly with the foiled pigment for an entire make-up look. The basis has a matte end that makes your pores and skin look airbrushed.



Kaja is the primary Ok-makeup model that’s co-founded with Sephora and options colourful merchandise with inclusive ranges. The small, bite-sized packaging with brilliant designs is tough to overlook on magnificence cabinets. The very first thing you need to attempt is Kaja’s Cheeky Stamp Blendable Blush. It has a cushion mix formulation and when you apply the stamp to your face, you’re capable of mix it how you want. The Joystick Brightening Undereye Setting Powder can be vital. The light-weight powder units your concealer underneath the attention in order that there aren’t any seen creases after making use of your make-up.



Founded in 2006, TONYMOLY took Ok-beauty tendencies and made them a staple in magnificence routines. Each product has high-quality components filled with progressive expertise that gives efficient outcomes. You’ll discover TONYMOLY by its brilliant and daring packaging. The model is thought for its sheet masks, but additionally features a huge make-up providing too. Not positive what to attempt? We advocate the Double Needs Pang Pang Mascara which stays put and would not smudge beneath your eyes. The wand additionally leaves your lashes curled and looking out full. 



Etude gives numerous reasonably priced merchandise, starting from mascara to physique wash, in addition to hand and toes care. As for make-up, the Big Cover Stick Concealer is a favourite. It smoothes darkish under-eye circles and blemishes, leaving a pure end. You’ll additionally need to attempt the Gradation Contour Wheel. The “wheel” is three shades that construct a superbly blended contour.


Cle Cosmetics

Born on the philosophy that magnificence merchandise needs to be trendy in expertise, Cle Cosmetics gives a ritual of self-care to the modern girl. “Our skincare and make-up are curated, sourced, and centered on the newest Korean Beauty expertise, however as particular person merchandise embrace a distinctly minimalistic method each of their packaging and easy effectiveness,” Cle Cosmetics said. The merchandise are versatile to suit into busy schedules and the ever-changing wants of a skincare routine. Immediately add the CCC Cream to your cart. You received’t be upset. The cream is a light-weight basis that additionally moonlights as a primer. The finish result’s a moisturized complexion that glows. 


Amore Pacific

One of probably the most distinguishing components of a Ok-beauty model is the quantity of expertise that goes into its merchandise. AmorePacific is not any exception. AmorePacific crafts inexperienced tea from one among South Korea’s most interesting inexperienced tea gardens because the hero ingredient of their merchandise. ICYMI: Green tea is a potent antioxidant that’s wealthy in amino acids that defend pores and skin from environmental stressors and enhance the pores and skin’s general look. Test the Age Correcting Foundation Cushion Broad Spectrum. It combines anti-aging components with inexperienced tea to offer light-weight, but buildable protection. There can be SPF 25 for added safety. 



“Born from the progressive streets of Seoul, Korea–VDL gives a brand new notion of magnificence with high-tech make-up innovation,” the VDL web site says. VDL will catch your eye with its gorgeous and classy packaging. The model captivates innovation and interprets new concepts and tendencies into every product. We advocate the Pantone 20 Boosting Primer, which provides a pure glow to your complexion, whereas the blue pearl base calms redness and evens out any hyperpigmentation. The Pantone 20 Multi-Color Autio Pencil Liner provides vibrant coloration to your eyes with smearing.



Focusing on skincare, Joah makes magnificence socially acutely aware and good. The model facilities across the mission that magnificence begins with the pores and skin, which is why Joah is devoted to formulating their merchandise with the best high quality of components. Make positive so as to add the Escapades Eyeshadow Palette and the Crystal Glow Tinted Luminizer Stick to your magnificence arsenal. The palette provides you six shades to construct a distinguished eye-look with gentle lavender and nude, shimmering tones. The luminizer stick highlights, contours, and leaves your pores and skin with a radiant glow.


Banila Co.

While Banila Co. gained notoriety for his or her cleaning balm, in addition they supply a lineup of high-performing make-up merchandise that get rid of the necessity for a prolonged skincare routine.For the very best brows, attempt the Truetrack Brow Auto Pencil. The triangular-tipped pencil defines the brows by softly filling them in. The Curly Studio All Day Rise Mascara additionally makes defining your lashes easy. The formulation is long-lasting and smudge-proof, which makes carrying the mascara snug.

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