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Two Indian meals techs have made the leap into the private care class, because the plant-based development takes maintain even in non-food sectors. While vegan dairy model Goodmylk is working with The Switch Fix to launch new sustainable shampoo bars, MilkinOats has launched its personal vary of oat milk-based skincare merchandise.
Homegrown Indian plant-based dairy startups Goodmylk and MilkinOats have each made the foray into the private care class for the primary time. Working with eco-conscious model The Switch Fix, Bangalore-based Goodmylk has co-developed a line of oat and cashew-milk primarily based zero-waste shampoo bars known as the Mylky Way.
Mylky Way, which lasts for round 30 to 35 washes, is free from sulphates, parabens and is 100% biodegradable. Made from Goodmylk’s cashew and oat milks, the formulation carries a decrease carbon footprint and is designed to handle frizzy hair in humid climates, and is wealthy in vitamin E and plant-based proteins to nourish and strengthen hair.
“We determined to return collectively to spill plant mylk into your haircare,” mentioned The Switch Fix in a submit. “Because this protein-rich mylk is the place self-care meets planet-care…As against common shampoos, it’s CO2 curbing, water-saving in addition to zero waste.”
The shampoo bar shall be accessible via each The Switch Fix and Goodmylk’s direct-to-consumer web sites, and marks the primary time the plant-based dairy model has launched a non-food product.
Besides cashew-oat milk, VegInvest-backed Goodmylk, which was based in 2017 by animal rights activist Abhay Rangan, produces plant-based peanut curd, vegan butter and dairy-free mayonnaise.
MilkinOat’s Daily Essentials vary.
Meanwhile, MilkinOats who’re primarily based out of Delhi and Mumbai have launched their very own vary of skincare objects. Called its “Daily Essentials” assortment, the brand new paraben-free and natural line-up boasts 5 merchandise in complete, together with bathing bars, physique butter, lotion, bathtub bombs and a physique lotion-and-butter duo – all made with the startup’s flagship vegan oat milk and designed to assuage dry pores and skin.
Read: Meet the 19 homegrown meals techs revolutionising India’s protein ecosystem
Speaking to The Vegan Indians concerning the launch, founder and managing director Ashna Goel mentioned: “We want to construct MilkinOats into an entire life-style model the place we provide the goodness of oats to our shoppers in each kind, and the private care vary made with oat milk was the subsequent modern set we may consider whereas increasing as a life-style model.”
It comes simply months after MilkinOats debuted a vegan milk chocolate line, which incorporates two 100% plant-based, cruelty-free bars crafted in small batches, made with the startup’s milk comprised of native native Indian-grown oats.
Lead picture courtesy of Goodmylk / MilkinOats.