wet n wild has launched a collaborative assortment with Nickelodeon‘s very personal SpongeBob SquarePants. The vary consists of make-up and skincare choices that includes the present’s fundamental characters.
“Over the years, wet n wild has seen nice success with launching well timed collaborations. In mild of latest occasions, we noticed the globally highly effective and beloved SpongeBob character as the proper mood-booster for a enjoyable and impressed magnificence assortment,” wet n wild’s model and product SVP of selling Elaine Chen mentioned in a press launch. “The SpongeBob x wet n wild partnership is bound to encourage 2000’s nostalgia amongst customers – a development that’s sweeping the cosmetics trade proper now and connecting with millennial audiences on a deeper stage.”
Standouts within the line embrace the Nautical Nonsense Palette that includes 18 underwater-themed shades spanning from delicate mattes, sparkly shimmers, gleaming satins and self-adhering multi-dimensional glitters. Elsewhere, the Spongebob Highlighter boasts a richly pigmented, pearl-infused consistency – excellent for including a pop of shine to your general make-up look.
In skincare, the Best Friends Forever Hydrating and Brightening Primer Mist is right earlier than making use of make-up. It permits your pores and skin to really feel hydrated whereas additionally giving it an illuminating impact for a delicate, dewy glow.
Priced from $5.99 to $15.99 USD, the SpongeBob SquarePants x wet n wild assortment is now accessible at choose shops like Walmart. The collaboration will launch by way of wet n wild’s web site on April 20.