NEW YORK–(BUSINESS WIRE)–Reprise Commerce, the worldwide specialty eCommerce unit of efficiency advertising and marketing company Reprise, at this time pronounces that’s has been awarded new enterprise by DeMert Brands to construct and handle the sweetness professional’s on-line storefront, as properly as develop a retail media promoting technique. DeMert Brands turns into the primary direct consumer within the United States for Reprise Commerce, which makes use of a data-centric method to assist manufacturers win on-line. With this new engagement, Reprise Commerce goals to speed up on-line adoption for DeMert’s merchandise, appeal to new clients and earn new model loyalists by guaranteeing the model achieves its justifiable share of shelf and robust distribution by all of its customers’ most well-liked eRetailers.
“We are excited to announce Reprise eCommerce’s latest direct consumer, DeMert Brands and have been excited to assist them proceed and speed up the expansion of their haircare merchandise,” mentioned Will Margaritis, SVP, Head of Ecommerce, Reprise Commerce.
DeMert is finest recognized for its Not Your Mother’s model haircare merchandise, together with its legendary dry shampoo. Beyond its signature dry shampoo, the sweetness model has a strong lineup of salon high quality, reasonably priced haircare and skincare merchandise. The vary consists of colour firming merchandise such as Blonde Moment and Triple Threat Brunette, curl merchandise Curl Talk and Not Your Mother’s Naturals.
Reprise Commerce is a part of Reprise Digital, an industry-leading efficiency media company that’s a part of the Mediabrands community, which additionally consists of UM and Initiative, and companions throughout the broader Interpublic Group umbrella with Matterkind, Kinesso and Axciom. This mixture permits Reprise Commerce to supply holistic retail media options that complement and construct upon a consumer’s general advertising and marketing technique. Reprise Commerce additionally provides inventive content material options, expertise design and retail operations consulting. At Reprise eCommerce all of its options are geared towards enhancing Customer Flow for purchasers by making higher connections with their clients all through their path to buy.
To study extra about Reprise Commerce and get in contact, please go to our webpage at reprisedigital.com/reprise-commerce/.
ABOUT REPRISE:
Reprise is likely one of the world’s largest efficiency advertising and marketing networks, with over 3,000 specialists throughout 68 workplaces in 48 markets. We provide a whole suite customer-centric efficiency advertising and marketing companies together with, however not restricted to, Strategy, web optimization, Paid Search, Social, eCommerce and Creative. Part of the Mediabrands division of the Interpublic Group (NYSE: IPG), Reprise is headquartered in New York. To study extra about how we will empower your online business, please go to www.reprisedigital.com now.
