FEEL GOOD | Leap of faith: Car accident inspires Pretoria mom to start skin and hair care brand


Relebohile Moeng began Afri-Berry, a variety of natural skin and hair merchandise, after a automotive accident left her with 150 stitches on her face.  Almost 10 years later, her merchandise are stocked in Pick ‘n Pay, Checkers and Clicks.Afri-Berry can also be present in Swaziland, Namibia, Botswana and New Zealand.Ten years in the past, Relebohile Moeng had a life-altering expertise.She was in a automotive accident that left greater than 150 stitches on her face.Her docs mentioned the one manner to minimise the scarring was by cosmetic surgery. Instead, she opted for pure treatments.”When I began utilizing cold-pressed argan oil, I skilled the true therapeutic energy of natural merchandise. Natural merchandise penetrate up to 90% of the skin,” Moeng advised News24.Bright conceptWhen her skin took properly to the oils, Moeng wished extra folks to entry the therapeutic advantages of these oils. It appeared like the proper time to launch her personal enterprise as a result of, earlier than her accident, she had been retrenched.Moeng hit the bottom operating.FEEL GOOD | NPOs launch SA’s first sanitary pad merchandising machine”I did not have the luxurious of time. At the time, I used to be a mom of two little youngsters that we had to put by faculty. So, I had to rise up and do one thing. I used to be doing one thing to put bread on the desk. Little did I do know I used to be onto my future,” she mentioned. Afri-Berry blossomsWith R 10 000 as seed capital, she began Afri-Berry, a variety of natural skin and hair merchandise. Afri-Berry set itself other than different natural merchandise in the marketplace by its elements and formulation.The Jamaican castor oil is infused with cow placenta, and the uncooked shea butter is infused with mango extract.”The magnificence of natural merchandise is that you should use it from head to toe. Also, the merchandise can be utilized on infants, particularly infants with skin illnesses, like eczema.FEEL GOOD | Cape Town pony left for lifeless rehabilitated and on the lookout for a brand new dwelling”So we positioned ourselves as multi-purpose merchandise,” she mentioned. In the early days, Moeng’s merchandise have been stocked in small retailers.”In 2015, the haircare purchaser for Pick ‘n Pay was utilizing our merchandise. She contacted us and advised us that she used the merchandise and was liking what they have been doing to her hair.”The sky is the restrictAfri-Berry is now stocked in additional than 200 Pick ‘n Pay shops nationwide. Checkers and different on-line stockists have additionally partnered with Moeng.Many companies struggled through the first yr of the pandemic. However, 2020 was a profitable yr for the hair and skin brand.It received listed in important healthcare retailer Clicks, with the merchandise in additional than 200 shops countrywide. Afri-Berry did not cease there; a web-based retailer was additionally launched.”Being in enterprise will not be straightforward. It’s like being on the ocean of life; there are storms and winds each day.”But Moeng will not be prepared to leap ship.She additionally exports her merchandise to Swaziland, Namibia, Botswana and New Zealand. And she plans to additional broaden to different elements of Africa and the world.Let girls leadMoeng is passionate in regards to the progress and development of girls and the youth. Afri-Berry’s manufacturing facility in Cape Town is dominated by girls.The head workplace in Irene, Pretoria, has a workers of 27, and these positions are occupied predominately by black girls. To date, Moeng has given greater than 55 paid internships to unemployed graduates.”There is nothing we can’t do. As girls entrepreneurs, we must always proceed to empower different girls and make them see the ability and worth they’ve inside them. “Since the start of time, girls have been the spine of the economic system.”

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